trader joes lip balm
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great10.5%search→purchase rate — share of searches ending in a sale
Market size
Good$636K$636K/yr · 549K searches
Avg price
Okay$11.01avg listing price — sweet spot $15–$100
Price range
Okay$1.82–$23.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,692.88avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-33.2%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, trader joes lip balm is a $636K/yr Amazon United States market (549K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–May–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
trader joes lip balm market data
- Units sold / yr
- 60K–80K
- avg 2,000–2,500/product
- Revenue / yr
- $661K–$881K
- units × avg price
- Conversion rate
- 10.5%
- Avg BSR
- #651
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 47%
- Out of stock
- 5.4%
- Avg brand age
- 63 months
- Avg seller age
- 125 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
5 falling
Sellers
721
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
0%
- Dr. Bronner's63%
- ChapStick31%
- 365 by Whole Foods Market3%
- Badger1%
- Cliganic1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -33.2% search growth over the last 90 days.Peak months: Jan, May, Nov, Dec · busiest ÷ quietest = 3.5×
Top trader joes lip balm search terms
- dr bronners lip balm154K/yr
- candy cane chapstick73K/yr
- peppermint chapstick69K/yr
- peppermint lip balm50K/yr
- dr bronner lip balm31K/yr
- dr bronners chapstick27K/yr
- dr. bronners lip balm23K/yr
- dr bronner chapstick14K/yr
- chapstick candy cane19K/yr
- chapstick peppermint15K/yr
Top trader joes lip balm products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ChapStick Candy Cane 0.15oz (Pack of 3)
ChapStick$5.494.9★370 rev
Dr. Bronners - Organic Lip Balm Variety Peppermint Orange Ginger Naked Lemon Lime) - Made with Organic Beeswax and Avocado Oil For Dry Lips Hands Chin or Cheeks 0.15 Ounce (Pack of 4)
Dr. Bronner's$15.494.7★7,287 rev
Dr. Bronners Organic Lip Balm 6-Pack (.15oz) Natural Moisturizing Petroleum-Free Lip Moisturizer with Beeswax & Avocado Oil for Dry Lips Men & Women - Unscented
Dr. Bronner's$23.704.7★7,287 rev
Dr. Bronners Organic Lip Balm-Naked-0.15 oz
Dr. Bronner's$7.894.5★324 rev
Dr. Bronners - Organic Lip Balm (Peppermint .15 ounce 6-Pack) - Made with Organic Beeswax and Avocado Oil For Dry Lips Hands Chin or Cheeks Jojoba Oil for Added Moisture Cooling and Hydrating
Dr. Bronner's$23.364.7★7,287 rev
Newest
by launch date
Cliganic Organic Lip Balm Set (6 Flavors) - 100% Natural Hydrating Moisturizing for Dry Cracked Lips Stocking Stuffer Gift for Men & Women
Cliganic$9.0431,496 rev
ChapStick Lip Balm Candy Cane 3-Count Fresh & Minty Lip Moisturizer Stocking Stuffer 0.15 Oz Ea
ChapStick$6.635,727 rev
Badger Unscented Classic Lip Balm 100% Organic Lip Balm for Sensitive Lips Long Lasting Lip Moisturizer w/Light Silky Texture 4 Pack
Badger$13.463,093 rev
ChapStick Lip Balm Candy Cane 6-Count Fresh & Minty Lip Moisturizer Stocking Stuffer 0.15 Oz Ea
ChapStick$10.691,051 rev
Dr. Bronners Organic Lip Balm 6-Pack (.15oz) Natural Moisturizing Petroleum-Free Lip Balm with Beeswax & Avocado Oil for Dry Lips Men & Women - Orange Ginger
Dr. Bronner's$23.307,287 rev
Trending
90-day click momentumChapStick Candy Cane 0.15oz (Pack of 3)
ChapStick$5.494.9★
Dr. Bronners - Organic Lip Balm Variety Peppermint Orange Ginger Naked Lemon Lime) - Made with Organic Beeswax and Avocado Oil For Dry Lips Hands Chin or Cheeks 0.15 Ounce (Pack of 4)
Dr. Bronner's$15.494.7★
ChapStick Candy Cane Pack of 3
ChapStick$6.544.8★
Dr. Bronners - Organic Lip Balm (Peppermint .15 ounce 6-Pack) - Made with Organic Beeswax and Avocado Oil For Dry Lips Hands Chin or Cheeks Jojoba Oil for Added Moisture Cooling and Hydrating
Dr. Bronner's$23.364.7★
365 by Whole Foods Market Organic Lip Balm Peppermint 0.15 Ounce
365 by Whole Foods Market$1.824.6★
What buyers say about trader joes lip balm
What buyers praise and complain about, mined from review topics.What buyers love
“Very moisturizing”
“Great Product with good results”
“Feels good”
“Love the fragrance-free option”
“Worth the Money”
“Best flavor”
“Was just what I wanted”
“My husband loves this Christmas gift”
“great taste too”
“it works well”
What buyers complain about
“Not exactly unscented”
“it was not moist”
“So what if we're allergic to one of them”
“the cap cracked in half after 2 days”
“Value for money is questionable”
“Feels nice, just not as much a fan of the unscented flavor, almost an oily taste”
“However, something in the ingredients broke my lips out”
“the cap is cheap”
“the texture in the tube is annoying”
“This was advertised as bulk but I only received one 3 pack”
Top return reasons
Common questions
- Is trader joes lip balm profitable to sell on Amazon United States?
- The niche generates $636K/yr across 17 tracked products. 90-day search growth is -33.2%. Flapen's verdict: Skip it (43/100).
- How competitive is the trader joes lip balm niche?
- 5 brands and 721 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in trader joes lip balm?
- Top complaints mined from reviews: Smell, Moist/Dry, Allergies. The return rate is 0.4%.
- When does demand for trader joes lip balm peak?
- Demand peaks in Jan–May–Nov–Dec; the busiest month runs 3.5× the quietest.
- What does it cost to enter the trader joes lip balm niche?
- Listings span $1.82–$23.70; the average listing price is $11.01 (sweet spot $15–$100). The average incumbent carries 4,693 reviews — the moat a new listing must climb.