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Trademark Beauty Babe Waves

Fail

An estimated 7.0% of orders come back, so Trademark Beauty Babe Waves is a Fail.

Flapen Score
49
49 / 100
Top 42% of 10,978 Beauty & Personal Care niches · +1 vs the category median of 48
Market size
$554K/yr229K searches / yr
90-day growth
+38.2%search demand this quarter
Competition
75%top-5 click share · 8 brands · 21 sellers

Flapen Score

Trademark Beauty Babe Waves against its category

The dotted line is the Beauty & Personal Care average. Past it, Trademark Beauty Babe Waves is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Trademark Beauty Babe Waves market on Amazon at a glance

Shoppers on Amazon United States searched for Trademark Beauty Babe Waves 229K times last year and spent an estimated $554K. The top 5 brands take 88% of clicks. Demand peaks in Apr–May. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 229K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +38.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $554K a year.

Searches, last 12 months
229K
Growth, 90 days vs prior 90
+38.2%
Conversion, latest week
4.4%
Market size, estimated
$554Ka year
Peak month
April7.6× the quietest month
Top search term
s waver hair tool31K searches a year

02 · Price

A sale here is worth $54.86.

Listings sell for $54.86 on average, from $20.37 to $112.36. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $54.86 that is $14K to $27K a year per listing.

Average price
$54.86inside the $15 to $100 sweet spot
Price range
$20.37–$112.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$14K–$27K
Returns
7.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #24 within Irons. It carries 3,933 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
3.5%
Average rank
#24in Irons
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
3,933per listing
Listings tracked
11

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Trademark Beauty Babe Waves products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

21

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

8%

  • Brand 145%
  • Brand 212%
  • Brand 312%
  • Brand 410%
  • Brand 58%
  • Brand 64%
  • Open — no brand owns it (2 brands, 8%)

Demand

Trademark Beauty Babe Waves search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 7.6×

Search terms

Top Trademark Beauty Babe Waves search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • s waver hair tool31K/yr
  • wavytalk crimper21K/yr
  • double barrel waver20K/yr
  • babe waves x15K/yr
  • 2 barrel hair waver13K/yr
  • mermade hair waver16K/yr
  • babe waves9K/yr
  • mini waver for short hair16K/yr
  • mini hair waver12K/yr
  • beach curls curling iron8K/yr

Reviews and returns

What reviews say buyers love and hate about Trademark Beauty Babe Waves

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Ease Of Use”
11%of negative reviews mention “Smell”
7.0%of orders come back
“Smell is awful”
A buyer, on “Smell”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Trademark Beauty Babe Waves questions

Answered from the same tracked data.