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Touchland Pumpkin

Fail

The top 5 brands take 100% of clicks, so Touchland Pumpkin is a Fail.

Flapen Score
31
31 / 100
Ranks 10,549 of 10,978 Beauty & Personal Care niches · −17 vs the category median of 48
Market size
$13K/yr67K searches / yr
90-day growth
-15.9%search demand this quarter
Competition
63%top-5 click share · 5 brands · 7 sellers

Flapen Score

Touchland Pumpkin against its category

The dotted line is the Beauty & Personal Care average. Past it, Touchland Pumpkin is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Touchland Pumpkin market on Amazon at a glance

Shoppers on Amazon United States searched for Touchland Pumpkin 67K times last year and spent an estimated $13K. All 5 brands take every click. Demand peaks in Aug–Sep–Oct–Nov–Dec. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -15.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months
67K
Growth, 90 days vs prior 90
-15.9%
Conversion, latest week
1.5%
Market size, estimated
$13Ka year
Peak month
October5.9× the quietest month
Top search term
pumpkin spice hand sanitizer4K searches a year

02 · Price

A sale here is worth $12.25.

Listings sell for $12.25 on average, from $5.75 to $27.81. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At $12.25 that is $1K to $3K a year per listing.

Average price
$12.25under the $15 to $100 sweet spot
Price range
$5.75–$27.81
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 24.5% of listings are out of stock. The average listing ranks #209 within Foot & Hand Care. It carries 1,980 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
24.5%
Average rank
#209in Foot & Hand Care
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
1,980per listing
Listings tracked
10

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Touchland Pumpkin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 rising

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

0%

  • Brand 139%
  • Brand 235%
  • Brand 311%
  • Brand 48%
  • Brand 57%

Demand

Touchland Pumpkin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.9×

Search terms

Top Touchland Pumpkin search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pumpkin spice hand sanitizer4K/yr
  • touchland salted caramel4K/yr
  • fall hand sanitizer spray6K/yr
  • touchland fall scents10K/yr
  • touchland pumpkin3K/yr
  • fall scented hand sanitizer4K/yr
  • touchland hand sanitizer spray pumpkin3K/yr
  • touchland hand sanitizer spray fall scents5K/yr
  • fall touchland4K/yr
  • touchland fall5K/yr

Reviews and returns

What reviews say buyers love and hate about Touchland Pumpkin

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Smell”
29%of negative reviews mention “Value For Money”
0.7%of orders come back
“overpriced”
A buyer, on “Value For Money”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Touchland Pumpkin questions

Answered from the same tracked data.