Tortoise Shell Comb
MaybeAn estimated 1.5% of orders come back. But the top 5 brands take 100% of clicks, so Tortoise Shell Comb is a Maybe.
- Flapen Score
- 53 / 100Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 4853
- Market size
- $207K/yr290K searches / yr
- 90-day growth
- +39.8%search demand this quarter
- Competition
- 44%top-5 click share · 4 brands · 12 sellers
Flapen Score
Tortoise Shell Comb against its category
The dotted line is the Beauty & Personal Care average. Past it, Tortoise Shell Comb is stronger. Inside it, weaker.
Market
The Tortoise Shell Comb market on Amazon at a glance
Shoppers on Amazon United States searched for Tortoise Shell Comb 290K times last year and spent an estimated $207K. All 4 brands take every click. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 4.8% of those searches ended in a purchase.
Shoppers searched for this 290K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +39.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $207K a year.
- Searches, last 12 months
- 290K
- Growth, 90 days vs prior 90
- +39.8%
- Conversion, latest week
- 4.8%
- Market size, estimated
- $207Ka year
- Top search term
- kent91K searches a year
02 · Price
A sale here is worth $14.93.
Listings sell for $14.93 on average, from $6.91 to $53.41. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $14.93 that is $4K to $7K a year per listing.
- Average price
- $14.93under the $15 to $100 sweet spot
- Price range
- $6.91–$53.41
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$7K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #421 within Hair Combs. It carries 2,206 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 2.5%
- Average rank
- #421in Hair Combs
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 2,206per listing
- Listings tracked
- 34
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Tortoise Shell Comb products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 flat
Sellers
12
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
44%
Top 20: 83%
Open market
0%
- Brand 194%
- Brand 24%
- Brand 31%
- Brand 41%
- Open — no brand owns it (0%)
Demand
Tortoise Shell Comb search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 2.6× · 7 of 12 months tracked
Search terms
Top Tortoise Shell Comb search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kent91K/yr
- kent comb78K/yr
- kent brush22K/yr
- kent combs for men17K/yr
- tortoise shell comb21K/yr
- kent hair brush17K/yr
- kent combs12K/yr
- tortoise comb15K/yr
- acetate comb7K/yr
- kent brushes5K/yr
Reviews and returns
What reviews say buyers love and hate about Tortoise Shell Comb
We read the reviews and the return reasons for every product selling here.
“The teeth could stand to be a bit tighter”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tortoise Shell Comb questions
Answered from the same tracked data.









