Toppik Hair Building Fibers Spray

Shoppers searched for this 140K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved +33.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $328K a year.

Searches, last 12 months

140K

Growth, 90 days vs prior 90

+33.2%

Conversion, latest week

11.5%

Market size, estimated

$328Ka year

Peak month

May3.2× the quietest month

Top search term

hair illusion water resistant spray24K searches a year

Listings sell for $20.48 on average, from $9.30 to $70.13. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $20.48 that is $15K to $20K a year per listing.

Average price

$20.48inside the $15 to $100 sweet spot

Price range

$9.30–$70.13

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$15K–$20K

Returns

0.9%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #398 within Hair Sprays. It carries 5,130 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#398in Hair Sprays

Average rating

4.02 starsAmazon United States average 4.42 stars

Average reviews

5,130per listing

Listings tracked

25

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

81 months