Tonymoly Face Masks

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months

104K

Growth, 90 days vs prior 90

-18.1%

Conversion, latest week

5.7%

Market size, estimated

$67Ka year

Peak month

December3.0× the quietest month

Top search term

tonymoly face masks43K searches a year

Listings sell for $11.38 on average, from $2.75 to $24.99. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $11.38 that is $3K to $6K a year per listing.

Average price

$11.38under the $15 to $100 sweet spot

Price range

$2.75–$24.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

0.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #327 within Masks. It carries 451 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

6.5%

Average rank

#327in Masks

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

451per listing

Listings tracked

15

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

50 months