Toner Pads
MaybeReturns run at only 0.7% of orders. But the top 5 brands take 94% of clicks, so Toner Pads is a Maybe.
- Flapen Score
- 55 / 100Top 19% of 10,978 Beauty & Personal Care niches · +7 vs the category median of 4855
- Market size
- $2.8M/yr2.5M searches / yr
- 90-day growth
- +0.8%search demand this quarter
- Competition
- 58%top-5 click share · 8 brands · 39 sellers
Flapen Score
Toner Pads against its category
The dotted line is the Beauty & Personal Care average. Past it, Toner Pads is stronger. Inside it, weaker.
Market
The Toner Pads market on Amazon at a glance
Shoppers on Amazon United States searched for Toner Pads 2.5M times last year and spent an estimated $2.8M. The top 5 brands take 94% of clicks. Demand peaks in Jan–Apr–May. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
5.9% of searches ended in a purchase last week.
Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.8M a year.
- Searches, last 12 months
- 2.5M
- Growth, 90 days vs prior 90
- +0.8%
- Conversion, latest week
- 5.9%
- Market size, estimated
- $2.8Ma year
- Peak month
- April4.4× the quietest month
- Top search term
- toner pads861K searches a year
02 · Price
A sale here is worth $19.11.
Listings sell for $19.11 on average, from $8.50 to $50.03. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 10,000 to 12,500 of them. At $19.11 that is $191K to $239K a year per listing.
- Average price
- $19.11inside the $15 to $100 sweet spot
- Price range
- $8.50–$50.03
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 10,000–12,500
- Revenue per listing a year
- $191K–$239K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #34 within Toners & Astringents. It carries 6,141 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 9.7%
- Average rank
- #34in Toners & Astringents
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 6,141per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 4 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Toner Pads products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
medicube Toner Pads Zero Pore Pad 2.0 | Dual-Textured Facial Pad for Exfoliation and Pore Care with 4.5% AHA Lactic Acid 0.45% BHA Salicylic Acid | Ideal for All Korean Skin Care 70 Pads (1 Pack)
- Price
- $16.53
- Rating
- 4.6/5
- Reviews
- 27,398
- Age
- 5y ago

MEDIHEAL Toner Pads 100 Count - Madecassoside Blemish Care Toner Pad with Centella Asiatica - Improves Uneven Skin Tone & Deep Hydration - Vegan Hypoallergenic Face Gauze Korean Skin Care
- Price
- $20.40
- Rating
- 4.6/5
- Reviews
- 10,357
- Age
- 3y ago

medicube Toner Pads Kojic Acid Turmeric Clarifying Toner Pad for Troubled Skin & Use After Spot Care Soothing with Kojic Acid Turmeric Niacinamide Glycolic Acid Korean Skin Care 70 Pads (1 Pack)
- Price
- $17.24
- Rating
- 4.5/5
- Reviews
- 2,451
- Age
- 12mo ago

medicube Toner Pads Deep Vita C Facial Toner Pad for Uneven Skin Tone & Texture | Vitamin Water and 3 Types of Vitamin Deeply Hydrating & Resurfacing Pad | Korean Skin Care 70 Pads (1 Pack)
- Price
- $16.83
- Rating
- 4.7/5
- Reviews
- 4,671
- Age
- 3y ago

medicube Toner Pads Red Succinic Acid Panthenol Facial Peeling Pad | Exfoliating Toner Pad for Breakout-Prone Skin | Niacinamide AHA BHA and Soothing Panthenol - Non-Comedogenic 70 Pads (1 Pack)
- Price
- $17.32
- Rating
- 4.6/5
- Reviews
- 2,933
- Age
- 2y ago
Trending
90-day click momentum
MEDIHEAL Toner Pads 100 Count - Teatree Trouble Calming - Contains Purity 99% Teatree (4-Terpineol) - For Sensitive & Acne Prone Skin - Vegan Hypoallergenic Face Gauze Korean Skin Care
- Price
- $20.82
- Rating
- 4.6/5
- Reviews
- 10,357
- Age
- 9mo ago

MEDIHEAL Toner Pads 100 Count - Skin Firming Pad - Contains Retinol & Peptides for Firming Care - Helps Restore Skin Elasticity - Korean Skin Care
- Price
- $21.18
- Rating
- 4.6/5
- Reviews
- 10,357
- Age
- 9mo ago

Thayers Exfoliating 2% AHA Toner Pads Dual-Sided Exfoliating Pads with Witch Hazel Glycolic Acid and Lactic Acid to Resurface Skin Texture and Instantly Brighten For All Skin Types 60 Count
- Price
- $9.20
- Rating
- 4.7/5
- Reviews
- 451
- Age
- 6mo ago

(Only Refill) Mediheal Vitamide Brightening Pad (100 Pads) - Radiance Boosting Pads for Clear Illuminating Skin - Vegan Gauze Pad
- Price
- $16.62
- Rating
- 4.7/5
- Reviews
- 228
- Age
- 3y ago

Anua PDRN 100 Hyaluronic Acid Hydrating Dual-Textured Toner Pads Salmon DNA & Collagen Face for Glass Skin Glow & Makeup Prep Sensitive & Dry Skin Korean Skincare 6.1 fl oz 60 Count
- Price
- $20.19
- Rating
- 4.5/5
- Reviews
- 4,970
- Age
- 1y ago
Newest
by launch date
Thayers Exfoliating 2% AHA Toner Pads Dual-Sided Exfoliating Pads with Witch Hazel Glycolic Acid and Lactic Acid to Resurface Skin Texture and Instantly Brighten For All Skin Types 60 Count
- Price
- $9.20
- Rating
- 4.7/5
- Reviews
- 451
- Age
- 6mo ago

MEDIHEAL Toner Pads 100 Count - Teatree Trouble Calming - Contains Purity 99% Teatree (4-Terpineol) - For Sensitive & Acne Prone Skin - Vegan Hypoallergenic Face Gauze Korean Skin Care
- Price
- $20.82
- Rating
- 4.6/5
- Reviews
- 10,357
- Age
- 9mo ago

MEDIHEAL Toner Pads 100 Count - Skin Firming Pad - Contains Retinol & Peptides for Firming Care - Helps Restore Skin Elasticity - Korean Skin Care
- Price
- $21.18
- Rating
- 4.6/5
- Reviews
- 10,357
- Age
- 9mo ago

medicube Toner Pads Kojic Acid Turmeric Clarifying Toner Pad for Troubled Skin & Use After Spot Care Soothing with Kojic Acid Turmeric Niacinamide Glycolic Acid Korean Skin Care 70 Pads (1 Pack)
- Price
- $17.24
- Rating
- 4.5/5
- Reviews
- 2,451
- Age
- 12mo ago

MEDIHEAL Toner Pads 100 Count - PDRN Stretchable Lifting Pads with Squalane and Glutathione for Total Skin Care - Plant Based Rose PDRN - Wrinkle & Pore Care - Vegan Stretchable Lifting Fabric
- Price
- $19.45
- Rating
- 4.6/5
- Reviews
- 10,357
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
39
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
4%
- medicube54%
- MEDIHEAL25%
- THAYERS6%
- JiYu6%
- BIODANCE3%
- ANUA2%
- Open — no brand owns it (2 brands, 4%)
Demand
Toner Pads search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Apr, May · busiest ÷ quietest = 4.4×
Search terms
Top Toner Pads search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toner pads861K/yr
- medicube pads514K/yr
- mediheal toner pads229K/yr
- medicube toner pads201K/yr
- toner pad113K/yr
- korean toner pads111K/yr
- medicube pad67K/yr
- toner pads korean85K/yr
- toning pads49K/yr
- exfoliating toner pads38K/yr
Reviews and returns
What reviews say buyers love and hate about Toner Pads
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Skin Irritation
Irritates Skin
Allergic reaction
This burned my face not literally
Burnt my face after first use
burned my skin
Stickiness
Sticky Glue
Unbearably sticky
No results
Did not work
Didn't work for
Very expensive
Not worth the price
Too expensive
Love
Good product for textured skin like mine
Helps my skin stay clear
Good for skin
Excellent product
Flawless product
Good face product
soft and smooth
So soft
makes my skin soft
Very Hydrating
Soothing & hydrating
Nice hydration
Definitely worth the price
Good deal
Good value for money
Return
0.7% Return rate 11% Fixable by listing
No results
Did not work
Didn't work for
Very expensive
Not worth the price
Too expensive
Not as advertised
Deceptive advertising
False advertisement
This burned my face not literally
Burnt my face after first use
burned my skin
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toner Pads questions
Answered from the same tracked data.









