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Tommy Girl Perfume for Women

Fail

The top 5 brands take 100% of clicks, so Tommy Girl Perfume for Women is a Fail.

Flapen Score
43
43 / 100
Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 48
Market size
$817K/yr522K searches / yr
90-day growth
-12.2%search demand this quarter
Competition
93%top-5 click share · 1 brands · 2 sellers

Flapen Score

Tommy Girl Perfume for Women against its category

The dotted line is the Beauty & Personal Care average. Past it, Tommy Girl Perfume for Women is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tommy Girl Perfume for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Tommy Girl Perfume for Women 522K times last year and spent an estimated $817K. One brand takes every click. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 522K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $817K a year.

Searches, last 12 months
522K
Growth, 90 days vs prior 90
-12.2%
Conversion, latest week
3.4%
Market size, estimated
$817Ka year
Peak month
December2.5× the quietest month
Top search term
tommy girl perfume for women241K searches a year

02 · Price

A sale here is worth $46.07.

Listings sell for $46.07 on average, from $15.45 to $80.30. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $46.07 that is $46K to $58K a year per listing.

Average price
$46.07inside the $15 to $100 sweet spot
Price range
$15.45–$80.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
1,000–1,250
Revenue per listing a year
$46K–$58K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #71 within Women's. It carries 2,120 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
15.4%
Average rank
#71in Women's
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
2,120per listing
Listings tracked
7

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
66 months

Products

Top Tommy Girl Perfume for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

1 falling

Sellers

2

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 1100%

Demand

Tommy Girl Perfume for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Black Friday '25Holiday '25Spike '26AugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Tommy Girl Perfume for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tommy girl perfume for women241K/yr
  • tommy girl perfume96K/yr
  • tommy girl69K/yr
  • tommy hilfiger women perfume38K/yr
  • tommy hilfiger perfume19K/yr
  • perfume tommy para mujer18K/yr
  • perfume tommy girl10K/yr
  • tommy hilfiger perfume women12K/yr
  • tommy perfume8K/yr
  • tommy perfume for women8K/yr

Reviews and returns

What reviews say buyers love and hate about Tommy Girl Perfume for Women

We read the reviews and the return reasons for every product selling here.

78%of positive reviews mention “Smell”
50%of negative reviews mention “Smell”
<0.1%of orders come back, a rate Amazon rounds to zero
“The fragrance does not last at all”
A buyer, on “Smell”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Tommy Girl Perfume for Women questions

Answered from the same tracked data.