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Tinted Primer for Face

Fail

The top 5 brands take 100% of clicks, so Tinted Primer for Face is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$315K/yr169K searches / yr
90-day growth
-9.0%search demand this quarter
Competition
81%top-5 click share · 4 brands · 78 sellers

Flapen Score

Tinted Primer for Face against its category

The dotted line is the Beauty & Personal Care average. Past it, Tinted Primer for Face is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tinted Primer for Face market on Amazon at a glance

Shoppers on Amazon United States searched for Tinted Primer for Face 169K times last year and spent an estimated $315K. All 4 brands take every click. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 10.2% of those searches ended in a purchase.

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $315K a year.

Searches, last 12 months
169K
Growth, 90 days vs prior 90
-9.0%
Conversion, latest week
10.2%
Market size, estimated
$315Ka year
Top search term
loreal primer48K searches a year

02 · Price

A sale here is worth $18.20.

Listings sell for $18.20 on average, from $8.53 to $35.15. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At $18.20 that is $23K to $27K a year per listing.

Average price
$18.20inside the $15 to $100 sweet spot
Price range
$8.53–$35.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,250–1,500
Revenue per listing a year
$23K–$27K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #538 within Face. It carries 9,682 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
78%
Out of stock, average day
0.0%
Average rank
#538in Face
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
9,682per listing
Listings tracked
9

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Tinted Primer for Face products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

78

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • Brand 184%
  • Brand 26%
  • Brand 36%
  • Brand 44%
  • Open — no brand owns it (0%)

Demand

Tinted Primer for Face search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '26SepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5× · 11 of 12 months tracked

Search terms

Top Tinted Primer for Face search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • loreal primer48K/yr
  • loreal age perfect blurring face primer11K/yr
  • loreal miracle blur15K/yr
  • loreal primer for face12K/yr
  • loreal magic perfecting base11K/yr
  • miracle blur loreal10K/yr
  • strivectin line blurfector instant wrinkle blurring primer4K/yr
  • loreal face primer6K/yr
  • age perfect blurring face primer4K/yr
  • miracle blur8K/yr

Reviews and returns

What reviews say buyers love and hate about Tinted Primer for Face

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Eyelash Quality”
14%of negative reviews mention “Value For Money”
1.0%of orders come back
“Expensive”
A buyer, on “Value For Money”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Tinted Primer for Face questions

Answered from the same tracked data.