Tinted Moisturizer
PassTinted Moisturizer scores 69 out of 100, a Pass. Shoppers spend an estimated $7.3M a year here, search demand grew +11.8% this quarter, and an estimated 1.6% of orders come back.
- Flapen Score
- 69 / 100Top 1% of 10,978 Beauty & Personal Care niches · +21 vs the category median of 4869
- Market size
- $7.3M/yr8.4M searches / yr
- 90-day growth
- +11.8%search demand this quarter
- Competition
- 35%top-5 click share · 29 brands · 145 sellers
Flapen Score
Tinted Moisturizer against its category
The dotted line is the Beauty & Personal Care average. Past it, Tinted Moisturizer is stronger. Inside it, weaker.
Market
The Tinted Moisturizer market on Amazon at a glance
Shoppers on Amazon United States searched for Tinted Moisturizer 8.4M times last year and spent an estimated $7.3M. The top 5 brands take 59% of clicks. Demand peaks in Mar–May–Jun. Flapen scores it 69 out of 100, a Pass.
01 · Demand
An estimated 3.7% of those searches ended in a purchase.
Shoppers searched for this 8.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7.3M a year.
- Searches, last 12 months
- 8.4M
- Growth, 90 days vs prior 90
- +11.8%
- Conversion, latest week
- 3.7%
- Market size, estimated
- $7.3Ma year
- Peak month
- June2.7× the quietest month
- Top search term
- tinted sunscreen1.7M searches a year
02 · Price
A sale here is worth $23.43.
Listings sell for $23.43 on average, from $5.32 to $73.97. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 5,000 to 6,000 of them. At $23.43 that is $117K to $141K a year per listing.
- Average price
- $23.43inside the $15 to $100 sweet spot
- Price range
- $5.32–$73.97
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 300K–400K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $117K–$141K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #97 within Face. It carries 11,008 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 2.0%
- Average rank
- #97in Face
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 11,008per listing
- Listings tracked
- 55
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Tinted Moisturizer products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
CeraVe Hydrating Mineral Sunscreen SPF 30 with Sheer Tint Tinted Mineral Sunscreen with Zinc Oxide & Titanium Dioxide Blends Seamlessly For Healthy Glow Light 1.7 Oz
- Price
- $12.82
- Rating
- 4.4/5
- Reviews
- 3,562
- Age
- 1y ago

EltaMD UV Clear Tinted Sunscreen for Face SPF 46 with Zinc Oxide Oil-Free Dermatologist Recommended For Acne-Prone Sensitive Skin 1.7 oz
- Price
- $43.43
- Rating
- 4.6/5
- Reviews
- 21,254
- Age
- 10y ago

EltaMD UV Daily Tinted SPF 40 Face Sunscreen Moisturizer with Zinc Oxide Tinted Daily Face Moisturizer with SPF Sunscreen for Dry Skin 1.7 oz Pump
- Price
- $38.73
- Rating
- 4.6/5
- Reviews
- 24,854
- Age
- 12y ago

Eucerin Sun Tinted Age Defense Face Sunscreen Lotion SPF 50 with Hyaluronic Acid Tinted Sunscreen for Face Blendable Tint for All Skin Tones Non Comedogenic and Hypoallergenic 2.5 Fl Oz Bottle
- Price
- $13.36
- Rating
- 4.4/5
- Reviews
- 3,934
- Age
- 2y ago

CeraVe Hydrating Mineral Sunscreen SPF 30 with Sheer Tint Tinted Mineral Sunscreen with Zinc Oxide & Titanium Dioxide Blends Seamlessly For Healthy Glow Medium 1.7 Fluid Ounce
- Price
- $13.42
- Rating
- 4.4/5
- Reviews
- 68,217
- Age
- 6y ago
Trending
estimated 90-day click momentum
Supergoop! Glowscreen SPF 40 Sunrise (Champagne Glow) - 20 mL - Glowy Primer + Broad Spectrum Tinted Sunscreen - Helps Filter Blue Light - Hydration - Hyaluronic Acid & Vitamin B5
- Price
- $18.60
- Rating
- 4.4/5
- Reviews
- 1,339
- Age
- 1y ago

e.l.f. Halo Glow Skin Tint SPF 50 Tinted Moisturizer For Light Buildable Coverage Creates A Natural Glow Vegan & Cruelty-Free 1 Fair Neutral
- Price
- $15.43
- Rating
- 4.1/5
- Reviews
- 2,198
- Age
- 1y ago

Beauty of Joseon Daily Tinted Fluid Sunscreen 12 Shades for Face Moisturizing Broad Spectrum SPF 40 Korean Skincare 50ml 1.69 fl.oz #MY220
- Price
- $12.07
- Rating
- 4.2/5
- Reviews
- 1,645
- Age
- 1y ago

bareMinerals Complexion Rescue Tinted Moisturizer SPF 30 - Tinted Mineral Sunscreen for Face with Hyaluronic Acid + Squalane - 24HR Hydrating Dewy Hydrating Skin Tint - Natural Pecan 0.5 (1.18 oz)
- Price
- $32.88
- Rating
- 4.6/5
- Reviews
- 3,251
- Age
- 1y ago

Maybelline Dream Fresh Skin Hydrating BB cream 8-in-1 Skin Perfecting Beauty Balm with Broad Spectrum SPF 30 Sheer Tint Coverage Oil-Free Light/Medium 1 Fl Oz
- Price
- $7.70
- Rating
- 4.5/5
- Reviews
- 44,350
- Age
- 14y ago
Newest
by launch date
e.l.f. Halo Glow Skin Tint SPF 50 Tinted Moisturizer For Light Buildable Coverage Creates A Natural Glow Vegan & Cruelty-Free 1 Fair Neutral
- Price
- $15.43
- Rating
- 4.1/5
- Reviews
- 2,198
- Age
- 1y ago

EltaMD UV Daily Tinted SPF 40 Face Sunscreen Moisturizer Tinted Moisturizer for Face with SPF Great for Dry Combination and Normal Skin 0.5 oz
- Price
- $21.94
- Rating
- 4.2/5
- Reviews
- 163
- Age
- 1y ago

bareMinerals Complexion Rescue Tinted Moisturizer SPF 30 - Tinted Mineral Sunscreen for Face with Hyaluronic Acid + Squalane - 24HR Hydrating Dewy Hydrating Skin Tint - Natural Pecan 0.5 (1.18 oz)
- Price
- $32.88
- Rating
- 4.6/5
- Reviews
- 3,251
- Age
- 1y ago

Supergoop! Glowscreen SPF 40 Sunrise (Champagne Glow) - 20 mL - Glowy Primer + Broad Spectrum Tinted Sunscreen - Helps Filter Blue Light - Hydration - Hyaluronic Acid & Vitamin B5
- Price
- $18.60
- Rating
- 4.4/5
- Reviews
- 1,339
- Age
- 1y ago

Beauty of Joseon Daily Tinted Fluid Sunscreen 12 Shades for Face Moisturizing Broad Spectrum SPF 40 Korean Skincare 50ml 1.69 fl.oz #LN110
- Price
- $13.07
- Rating
- 4.0/5
- Reviews
- 2,132
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
29 rising
Sellers
145
Est. top-5 brand share
59%
Top 20: 95%
Est. top-5 click share
35%
Top 20: 74%
Open market
36%
- EltaMD23%
- CeraVe14%
- Eucerin9%
- Beauty of Joseon7%
- MAYBELLINE5%
- DRMTLGY4%
Demand
Tinted Moisturizer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, May, Jun · busiest ÷ quietest = 2.7×
Search terms
Top Tinted Moisturizer search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- tinted sunscreen1.7M/yr
- tinted moisturizer1.7M/yr
- skin tint1.2M/yr
- tinted moisturizer with spf942K/yr
- elta md tinted sunscreen722K/yr
- tinted sunscreen for face555K/yr
- tinted spf238K/yr
- protector solar con color253K/yr
- tinted mineral sunscreen162K/yr
- skin tint with spf131K/yr
Reviews and returns
What reviews say buyers love and hate about Tinted Moisturizer
We read the reviews and the return reasons for every product selling here.
“NOT fragrance free”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tinted Moisturizer questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









