- Flapen Score
- 46 / 100Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 4846
- Market size
- $81K/yr48K searches / yr
- 90-day growth
- +5.2%search demand this quarter
- Competition
- 97%top-5 click share · 2 brands · 3 sellers
Flapen Score
Tik Tok against its category
The dotted line is the Beauty & Personal Care average. Past it, Tik Tok is stronger. Inside it, weaker.
Market
The Tik Tok market on Amazon at a glance
Shoppers on Amazon United States searched for Tik Tok 48K times last year and spent an estimated $81K. All 2 brands take every click. Demand peaks in Jul–Aug–Nov. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.
- Searches, last 12 months
- 48K
- Growth, 90 days vs prior 90
- +5.2%
- Conversion, latest week
- 5.9%
- Market size, estimated
- $81Ka year
- Peak month
- August9.8× the quietest month
- Top search term
- sugardoh26K searches a year
02 · Price
A sale here is worth $28.86.
Listings sell for $28.86 on average, from $10.97 to $41.69. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $28.86 that is $7K to $14K a year per listing.
- Average price
- $28.86inside the $15 to $100 sweet spot
- Price range
- $10.97–$41.69
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$14K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #30 within Women's. It carries 711 reviews at 3.88 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 10.3%
- Average rank
- #30in Women's
- Average rating
- 3.88 starsAmazon United States average 4.42 stars
- Average reviews
- 711per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Tik Tok products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.
Brands
2 rising
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
97%
Top 20: 100%
Open market
0%
- Brand 197%
- Brand 23%
- Open — no brand owns it (0%)
Demand
Tik Tok search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug, Nov · busiest ÷ quietest = 9.8×
Search terms
Top Tik Tok search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sugardoh26K/yr
- sugardoh sugar wax10K/yr
- sugar doh8K/yr
- sugar dough wax3K/yr
- sugardoh waxing kit169/yr
Reviews and returns
What reviews say buyers love and hate about Tik Tok
We read the reviews and the return reasons for every product selling here.
“Difficult to use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tik Tok questions
Answered from the same tracked data.









