Thickening Pomade for Men

Shoppers searched for this 360K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.3% of those searches ended in a purchase. Searches in the last 90 days moved +7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.

Searches, last 12 months

360K

Growth, 90 days vs prior 90

+7.2%

Conversion, latest week

18.3%

Market size, estimated

$1.9Ma year

Peak month

May4.1× the quietest month

Top search term

hims shampoo115K searches a year

Listings sell for $28.14 on average, from $23.88 to $42.43. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 8,000 to 10,000 of them. At $28.14 that is $225K to $281K a year per listing.

Average price

$28.14inside the $15 to $100 sweet spot

Price range

$23.88–$42.43

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

8,000–10,000

Revenue per listing a year

$225K–$281K

Returns

0.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #274 within Shampoo & Conditioner Sets. It carries 2,252 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#274in Shampoo & Conditioner Sets

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

2,252per listing

Listings tracked

6

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

66 months