Texturizing Shampoo
FailThe top 5 brands take 100% of clicks, so Texturizing Shampoo is a Fail.
- Flapen Score
- 47 / 100Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 4847
- Market size
- $80K/yr61K searches / yr
- 90-day growth
- +11.4%search demand this quarter
- Competition
- 60%top-5 click share · 2 brands · 605 sellers
Flapen Score
Texturizing Shampoo against its category
The dotted line is the Beauty & Personal Care average. Past it, Texturizing Shampoo is stronger. Inside it, weaker.
Market
The Texturizing Shampoo market on Amazon at a glance
Shoppers on Amazon United States searched for Texturizing Shampoo 61K times last year and spent an estimated $80K. All 2 brands take every click. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 9.9% of those searches ended in a purchase.
Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved +11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.
- Searches, last 12 months
- 61K
- Growth, 90 days vs prior 90
- +11.4%
- Conversion, latest week
- 9.9%
- Market size, estimated
- $80Ka year
- Peak month
- December2.6× the quietest month
- Top search term
- pacifica shampoo43K searches a year
02 · Price
A sale here is worth $13.20.
Listings sell for $13.20 on average, from $6.09 to $23.35. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $13.20 that is $3K to $7K a year per listing.
- Average price
- $13.20under the $15 to $100 sweet spot
- Price range
- $6.09–$23.35
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #1,283 within Scalp Treatments. It carries 3,154 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 3.9%
- Average rank
- #1,283in Scalp Treatments
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 3,154per listing
- Listings tracked
- 19
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Texturizing Shampoo products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Pacifica Clarifying Shampoo Rosemary Purify Invigorating Shampoo w/Soothing Mint for Detoxing Hair & Scalp Build-Up Sulfate & Silicone Free - Vegan & Cruelty-Free Dermatologist Tested
- Price
- $9.65
- Rating
- 4.4/5
- Reviews
- 1,363
- Age
- 6y ago

Avalon Organics Shampoo Volumizing Rosemary 11 Oz
- Price
- $9.43
- Rating
- 4.4/5
- Reviews
- 10,540
- Age
- 20y ago

Pacifica Salty Waves Texturizing Shampoo - Beachy Textured Messy Look Hair Styles - Moisturizing Hair Care w/Vitamin B & E - Banana Scent Clean Beauty Vegan & Cruelty-Free Dermatologist Tested
- Price
- $9.70
- Rating
- 4.3/5
- Reviews
- 589
- Age
- 6y ago

Pacifica Shampoo & Conditioner Set Rosemary Purify Invigorating Set with Cooling Mint for Clarifying and Detoxing Sulfate-Free Vegan & Cruelty-Free 12 oz & 8 oz (Set of 2)
- Price
- $16.12
- Rating
- 4.2/5
- Reviews
- 4,425
- Age
- 5y ago

Pacifica Coco Peptide Damage Care Shampoo & Conditioner Set Repairing Hair Care for Dry Damaged Hair Vegan Collagen & Peptides for Split Ends & Breakage Sulfate Free Clean Vegan Dermatologist Tested
- Price
- $17.70
- Rating
- 4.2/5
- Reviews
- 4,425
- Age
- 3y ago
Trending
estimated 90-day click momentum
Pacifica Shampoo Hydrating Coconut Vanilla 12 Fl Oz
- Price
- $9.78
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Pacifica Shampoo Scalp Love Rosemary Mint 12Oz 12 Fl Oz
- Price
- $9.84
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Pacifica Shampoo Curl Love Pineapple Papaya 12 Ounce 12 Fl Oz
- Price
- $9.85
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Avalon Organics Therapy Biotin B-Complex Thickening Shampoo 32 oz
- Price
- $16.25
- Rating
- 4.3/5
- Reviews
- 14,701
- Age
- 13y ago

Avalon Organics Shampoo Volumizing Rosemary 11 Fluid Ounce (Pack of 2)
- Price
- $19.23
- Rating
- 4.6/5
- Reviews
- 660
- Age
- 17y ago
Newest
by launch date
Pacifica Shampoo Scalp Love Rosemary Mint 12Oz 12 Fl Oz
- Price
- $9.84
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Pacifica Shampoo Hydrating Coconut Vanilla 12 Fl Oz
- Price
- $9.78
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Pacifica Shampoo Curl Love Pineapple Papaya 12 Ounce 12 Fl Oz
- Price
- $9.85
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Pacifica Coconut Vanilla Moisturizing Hair Conditioner Deep Hydrating Treatment for Dry & Damaged Hair Restorative Shine Vegan & Sulfate Free Clean Beauty & Hair Care 8 fl oz
- Price
- $8.62
- Rating
- 4.5/5
- Reviews
- 55
- Age
- 1y ago

Pacifica Coco Peptide Damage Care Shampoo & Conditioner Set Repairing Hair Care for Dry Damaged Hair Vegan Collagen & Peptides for Split Ends & Breakage Sulfate Free Clean Vegan Dermatologist Tested
- Price
- $17.70
- Rating
- 4.2/5
- Reviews
- 4,425
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
2 falling
Sellers
605
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
60%
Top 20: 100%
Open market
0%
- Pacifica79%
- Avalon Organics21%
Demand
Texturizing Shampoo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Texturizing Shampoo search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pacifica shampoo43K/yr
- texturizing shampoo6K/yr
- avalon organics rosemary shampoo4K/yr
- pacifica rosemary shampoo3K/yr
- avalon rosemary shampoo3K/yr
- avalon organics shampoo rosemary3K/yr
Reviews and returns
What reviews say buyers love and hate about Texturizing Shampoo
We read the reviews and the return reasons for every product selling here.
“The bottle leaks”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Texturizing Shampoo questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









