temporary tattoo
Launch itA $2.0M/yr market growing +16.6% this quarter with returns at 1.1% — clears our launch bar.
Market size
Great$2.0M$2.0M/yr · 6.2M searches
Returns
Great1.1%return rate — above 5% kills the launch gate
Competition
Great35%top-5 click share — an open shelf
Brand share
Great57%top-5 brand share — no brand owns this niche
Price range
Good$5.30–$32.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+16.6%90-day search growth — must beat 0% to launch
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,997.74avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$8.91avg listing price — sweet spot $15–$100
According to Flapen's Amazon United States niche tracking, temporary tattoo is a $2.0M/yr Amazon United States market (6.2M searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Oct. Verdict: Launch it — 64/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
temporary tattoo market data
- Units sold / yr
- 200K–250K
- avg 3,000–4,000/product
- Revenue / yr
- $1.8M–$2.2M
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #192
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 96%
- Out of stock
- 0.4%
- Avg brand age
- 32 months
- Avg seller age
- 163 days
Competition & brand share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
37 falling
Sellers
42
Top-5 brand share
57%
Top 20: 87%
Top-5 click share
35%
Top 20: 69%
Open market
39%
- JEEFONNA17%
- CHARLENT16%
- Yazhiji8%
- Zomme8%
- Keikihipa8%
- PARTYWIND4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +16.6% search growth over the last 90 days.Peak months: Oct · busiest ÷ quietest = 1.9×
Top temporary tattoo search terms
- temporary tattoos2.0M/yr
- fake tattoos966K/yr
- temporary tattoos for kids675K/yr
- semi permanent tattoo290K/yr
- tattoos279K/yr
- temporary tattoos adult432K/yr
- tattoos for kids241K/yr
- tatuajes temporales para hombres213K/yr
- temporary tattoos for women111K/yr
- kids tattoos temporary157K/yr
Top temporary tattoo products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JEEFONNA 82 Sheets Temporary Tattoo for Men Women Adults Include 12 Sheets Black 3D Half Sleeve Temporary Tattoos Halloween Tattoos Scary Lion Wolf Tiger Skull Skeleton Tattoos Stickers
JEEFONNA$9.874.5★4,496 rev
Keikihipa 350+ Mixed Temporary Tattoos Stickers Set Kids Gift Party Favors
Keikihipa$5.304.7★927 rev
CHARLENT 23 Sheets Flower Temporary Tattoos For Women - Waterproof Realistic Rose Orchid Tattoos Tiny Branch Sketch Fake Tattoos for Women Body Art Arm Neck Hands
CHARLENT$6.954.5★574 rev
CHARLENT Temporary Tattoos for Kids - 320 Mixed Styles (36 Sheets) Tattoo Stickers Set for Boys and Girls Car Dinosaur Hawaii Mermaid Watercolor Animals Tattoos for Kids Birthday Party Supplies
CHARLENT$6.824.7★309 rev
Yazhiji 36 Sheets Temporary Tattoos Stickers 12 Sheets Fake Body Arm Chest Shoulder Tattoos for Men or Women with 24 PCS Tiny Black Tattoos
Yazhiji$9.094.4★12,368 rev
Newest
by launch date
12 Sheets Beautiful Butterfly Flowers Temporary Tattoos For Women Feet Hands Body Art Realistic Rose Peony Floral Fake Tattoo Sticker For Legs Ankle Waterproof Lily Dreamcatcher Temp Tatoos Decals
COKTAK$7.9418,991 rev
Pixel Hearts Cute Y2K Temporary Tattoos | Realistic Waterproof Fake Tats | Festival Bachelorette Halloween Birthday Favors Accessories
Pixel Hearts$9.7587 rev
Disney Tattoos Party Favors Mega Assortment ~ Bundle Includes 8 Disney Favorites Temporary Tattoo Packs Featuring Princess Toy Story Mickey Cars Lion King Stitch More (200 Tattoos!)
Disney$12.0499 rev
Hotoyannia 160 PCS 30 Sheets Watercolor Animals Temporary Tattoos for kids - Individually Cute Animals Temporary Tattoos Stickers for Girls Boy Body Arm Shoulder Birthday Party Supplies Gifts for Kids
Hotoyannia$7.12228 rev
JCFIRE Larger Temporary Tattoos For Kids Stocking Stuffers 102 Styles Mixed Cute Animals Stickers Birthday Party Favors for Kids 3-5 4-8 Goodie Bag Stuffers Gifts Activities Games Christmas
JCFIRE$7.001,297 rev
Trending
90-day click momentum
CHARLENT Glitter Temporary Tattoos for Aloha Party Decoration - 74 Individually Sheets Glitter Summer Tattoos for Kids Women Hawaiian Party Favors
CHARLENT$6.814.8★
12 Sheets Beautiful Butterfly Flowers Temporary Tattoos For Women Feet Hands Body Art Realistic Rose Peony Floral Fake Tattoo Sticker For Legs Ankle Waterproof Lily Dreamcatcher Temp Tatoos Decals
COKTAK$7.944.4★
CHARLENT Temporary Tattoos for Kids - 320 Mixed Styles (36 Sheets) Tattoo Stickers Set for Boys and Girls Car Dinosaur Hawaii Mermaid Watercolor Animals Tattoos for Kids Birthday Party Supplies
CHARLENT$6.824.7★
Pixel Hearts Cute Y2K Temporary Tattoos | Realistic Waterproof Fake Tats | Festival Bachelorette Halloween Birthday Favors Accessories
Pixel Hearts$9.754.6★
JCFIRE Larger Temporary Tattoos For Kids Stocking Stuffers 102 Styles Mixed Cute Animals Stickers Birthday Party Favors for Kids 3-5 4-8 Goodie Bag Stuffers Gifts Activities Games Christmas
JCFIRE$7.004.7★
What buyers say about temporary tattoo
What buyers praise and complain about, mined from review topics.What buyers love
“Really great quality and vibrant colors”
“Ease of Use”
“colors were beautiful”
“these are DURABLE”
“Great value”
“Cute designs”
“Application is simple”
“Definitely a great gift”
“As advertised”
“a fun toy”
What buyers complain about
“Don't last”
“- The sheets are small”
“they don't stick well”
“Bad quality”
“Bluetooth wont connect”
“Super hard to remove”
“Some areas developed darker than others”
“product is misleading”
“not worth the money”
“Hard to wipe off”
Top return reasons
Common questions
- Is temporary tattoo profitable to sell on Amazon United States?
- The niche generates $2.0M/yr across 53 tracked products. 6 of 10 products launched in the last 360 days are still selling. 90-day search growth is +16.6%. Flapen's verdict: Launch it (64/100).
- How competitive is the temporary tattoo niche?
- 37 brands and 42 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in temporary tattoo?
- Top complaints mined from reviews: Durability, Size-Overall, Adhesion/Stickiness. The return rate is 1.1%.
- When does demand for temporary tattoo peak?
- Demand peaks in Oct; the busiest month runs 1.9× the quietest.
- What does it cost to enter the temporary tattoo niche?
- Listings span $5.30–$32.72; the average listing price is $8.91 (sweet spot $15–$100). The average incumbent carries 3,998 reviews — the moat a new listing must climb.