Skip to content

Teen Face Wash

Maybe

An estimated 0.3% of orders come back. But the top 5 brands take 100% of clicks, so Teen Face Wash is a Maybe.

Flapen Score
57
57 / 100
Top 14% of 10,978 Beauty & Personal Care niches · +9 vs the category median of 48
Market size
$3.0M/yr2.0M searches / yr
90-day growth
+2.9%search demand this quarter
Competition
42%top-5 click share · 3 brands · 167 sellers

Flapen Score

Teen Face Wash against its category

The dotted line is the Beauty & Personal Care average. Past it, Teen Face Wash is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Teen Face Wash market on Amazon at a glance

Shoppers on Amazon United States searched for Teen Face Wash 2.0M times last year and spent an estimated $3.0M. All 3 brands take every click. Demand peaks in Jun–Sep–Oct. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 15.1% of those searches ended in a purchase.

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.0M a year.

Searches, last 12 months
2.0M
Growth, 90 days vs prior 90
+2.9%
Conversion, latest week
15.1%
Market size, estimated
$3.0Ma year
Peak month
September4.9× the quietest month
Top search term
neutrogena face wash1.0M searches a year

02 · Price

A sale here is worth $10.05.

Listings sell for $10.05 on average, from $2.93 to $27.86. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 8,000 to 10,000 of them. At $10.05 that is $80K to $101K a year per listing.

Average price
$10.05under the $15 to $100 sweet spot
Price range
$2.93–$27.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
300K–400K
Units per listing a year
8,000–10,000
Revenue per listing a year
$80K–$101K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

37% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #122 within Cleansers. It carries 9,109 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
37%
Prime listings
97%
Out of stock, average day
0.0%
Average rank
#122in Cleansers
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
9,109per listing
Listings tracked
35

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
74 months

Products

Top Teen Face Wash products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 flat

Sellers

167

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

42%

Top 20: 85%

Open market

0%

  • Brand 179%
  • Brand 220%
  • Brand 31%

Demand

Teen Face Wash search demand

Weekly searches over the year, seasonality beneath. Pick a range.

100K60KSpike '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Sep, Oct · busiest ÷ quietest = 4.9×

Search terms

Top Teen Face Wash search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • neutrogena face wash1.0M/yr
  • clean and clear face wash282K/yr
  • clean and clear125K/yr
  • face wash neutrogena62K/yr
  • neutrogena acne face wash70K/yr
  • neutrogena oil free acne wash59K/yr
  • clean and clear morning burst43K/yr
  • neutrogena cleanser41K/yr
  • neutrogena face wash acne33K/yr
  • morning burst face wash28K/yr

Reviews and returns

What reviews say buyers love and hate about Teen Face Wash

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Cleansing”
11%of negative reviews mention “Smell”
0.3%of orders come back
“Chemical Smell”
A buyer, on “Smell”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Teen Face Wash questions

Answered from the same tracked data.