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Teen Face Moisturizer

Fail

Shoppers spend an estimated $57K a year here, so Teen Face Moisturizer is a Fail.

Flapen Score
46
46 / 100
Ranks 6,013 of 10,978 Beauty & Personal Care niches · −2 vs the category median of 48
Market size
$57K/yr54K searches / yr
90-day growth
-0.3%search demand this quarter
Competition
61%top-5 click share · 14 brands · 120 sellers

Flapen Score

Teen Face Moisturizer against its category

The dotted line is the Beauty & Personal Care average. Past it, Teen Face Moisturizer is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Teen Face Moisturizer market on Amazon at a glance

Shoppers on Amazon United States searched for Teen Face Moisturizer 54K times last year and spent an estimated $57K. The top 5 brands take 76% of clicks. Demand peaks in Aug. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
-0.3%
Conversion, latest week
6.9%
Market size, estimated
$57Ka year
Peak month
August1.8× the quietest month
Top search term
fungal acne safe moisturizer18K searches a year

02 · Price

A sale here is worth $15.29.

Listings sell for $15.29 on average, from $7.56 to $35.57. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $15.29 that is $4K to $8K a year per listing.

Average price
$15.29inside the $15 to $100 sweet spot
Price range
$7.56–$35.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #267 within Face Moisturizers. It carries 7,181 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#267in Face Moisturizers
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
7,181per listing
Listings tracked
18

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
62 months

Products

Top Teen Face Moisturizer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.

$0$6K$11K$17K$23K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

120

Est. top-5 brand share

76%

Top 20: 100%

Est. top-5 click share

61%

Top 20: 100%

Open market

20%

  • Neutrogena40%
  • Dr.Althea13%
  • PURITO12%
  • Vanicream6%
  • BellamiLuxx5%
  • Cetaphil4%

Demand

Teen Face Moisturizer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.8×

Search terms

Top Teen Face Moisturizer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • fungal acne safe moisturizer18K/yr
  • fungal acne moisturizer9K/yr
  • hormonal acne moisturizer5K/yr
  • grapefruit moisturizer4K/yr
  • neutrogena acne moisturizer4K/yr
  • neutrogena grapefruit moisturizer3K/yr
  • neutrogena oil free acne moisturizer4K/yr
  • acne control moisturizer3K/yr
  • oil free acne moisturizer3K/yr

Reviews and returns

What reviews say buyers love and hate about Teen Face Moisturizer

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Moist/Dry”
11%of negative reviews mention “Allergies”
0.7%of orders come back
“really irritated my skin”
A buyer, on “Allergies”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Teen Face Moisturizer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data