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teen deodorant for girls

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 71Growth 34Conversion 88Competition 16Returns 97Price range 36Avg price 55Brand share 0Review moat 24Quality gap 65

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Great10.4%

search→purchase rate — share of searches ending in a sale

Market size

Good$747K

$747K/yr · 573K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good$12.58

avg listing price — sweet spot $15–$100

Price range

Okay$6.93–$19.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+7.5%

90-day search growth — must beat 0% to launch

Review moat

Bad6,612.36

avg incumbent reviews — the moat a new listing must climb

Competition

Bad81%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, teen deodorant for girls is a $747K/yr Amazon United States market (573K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Skip it — 49/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

teen deodorant for girls market data

Units sold / yr
60K–80K
avg 3,000–4,000/product
Revenue / yr
$755K–$1.0M
units × avg price
Conversion rate
10.4%
Avg BSR
#175
Page quality
0%
Prime
100%
Sponsored
64%
Out of stock
0.4%
Avg brand age
65 months
Avg seller age
121 days

Competition & brand share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 falling

Sellers

542

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • hello90%
  • Suave6%
  • Fresh Monster4%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +7.5% search growth over the last 90 days.
15K10KSpike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 3.2×

Top teen deodorant for girls search terms

  • hello deodorant188K/yr
  • hello deodorant for women92K/yr
  • teen deodorant for girls50K/yr
  • hello deodorant for kids39K/yr
  • hello unicorn deodorant21K/yr
  • girls deodorant34K/yr
  • girls deodorant 8-1229K/yr
  • teen deodorant19K/yr
  • hello deodorant for men16K/yr
  • teen girl deodorant9K/yr
All search terms

Top teen deodorant for girls products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$75K20%$149K30%$224K40%$299K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about teen deodorant for girls

What buyers praise and complain about, mined from review topics.

What buyers love

Smell51%

“Addicting smell”

Quality-Overall5%

“I love the variety pack”

Allergies4%

“NO irritation”

Value For Money3%

“value for money”

Toxic/Chemical Free2%

“Aluminum Free”

Efficiency2%

“It works well and”

Ingredients-Overall2%

“Ingredients and affordable”

Durability2%

“It seems to be pretty effective and last awhile”

Soft Feel2%

“Soft and smells good”

Ease Of Use1%

“easy to use”

What buyers complain about

Smell20%

“The scent is SO STRONG”

Functionality-Overall10%

“Doesnt work well”

Durability9%

“Does not last”

Allergies7%

“Skin irritation”

Stain Resistance3%

“White Stains”

Moist/Dry3%

“Its almost dry and cakey”

Value For Money3%

“It's a bit pricey”

Ease Of Application2%

“so difficult to apply”

Quality-Overall2%

“Terrible and cheap”

Hard Feel2%

“hard as a rock”

Top return reasons

Smell46%
Functionality-Overall14%
Defective Material/Parts8%
Advertised Vs Actual Product7%
Product Condition2%
Value For Money2%
Ingredients-Overall2%
Moist/Dry2%
Stain Resistance2%
Adhesion/Stickiness2%

Common questions

Is teen deodorant for girls profitable to sell on Amazon United States?
The niche generates $747K/yr across 11 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +7.5%. Flapen's verdict: Skip it (49/100).
How competitive is the teen deodorant for girls niche?
3 brands and 542 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in teen deodorant for girls?
Top complaints mined from reviews: Smell, Functionality-Overall, Durability. The return rate is 0.5%.
When does demand for teen deodorant for girls peak?
Demand peaks in Mar–Apr–May–Jun; the busiest month runs 3.2× the quietest.
What does it cost to enter the teen deodorant for girls niche?
Listings span $6.93–$19.59; the average listing price is $12.58 (sweet spot $15–$100). The average incumbent carries 6,612 reviews — the moat a new listing must climb.