Tea Tree Scalp Treatment
FailDemand is soft, at -12.5% this quarter, so Tea Tree Scalp Treatment is a Fail.
- Flapen Score
- 45 / 100Ranks 6,474 of 10,978 Beauty & Personal Care niches · −3 vs the category median of 4845
- Market size
- $89K/yr44K searches / yr
- 90-day growth
- -12.5%search demand this quarter
- Competition
- 70%top-5 click share · 11 brands · 485 sellers
Flapen Score
Tea Tree Scalp Treatment against its category
The dotted line is the Beauty & Personal Care average. Past it, Tea Tree Scalp Treatment is stronger. Inside it, weaker.
Market
The Tea Tree Scalp Treatment market on Amazon at a glance
Shoppers on Amazon United States searched for Tea Tree Scalp Treatment 44K times last year and spent an estimated $89K. The top 5 brands take 87% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 10.9% of those searches ended in a purchase.
Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.
- Searches, last 12 months
- 44K
- Growth, 90 days vs prior 90
- -12.5%
- Conversion, latest week
- 10.9%
- Market size, estimated
- $89Ka year
- Peak month
- July1.4× the quietest month
- Top search term
- tea tree scalp treatment28K searches a year
02 · Price
A sale here is worth $18.61.
Listings sell for $18.61 on average, from $7.73 to $42.92. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $18.61 that is $2K to $5K a year per listing.
- Average price
- $18.61inside the $15 to $100 sweet spot
- Price range
- $7.73–$42.92
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #220 within Scalp Treatments. It carries 9,008 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #220in Scalp Treatments
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 9,008per listing
- Listings tracked
- 16
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Tea Tree Scalp Treatment products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 flat
Sellers
485
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
8%
- Brand 135%
- Brand 227%
- Brand 39%
- Brand 49%
- Brand 58%
- Brand 64%
- Open — no brand owns it (5 brands, 8%)
Demand
Tea Tree Scalp Treatment search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Tea Tree Scalp Treatment search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tea tree scalp treatment28K/yr
- tea tree scalp8K/yr
- tea tree hair and scalp treatment6K/yr
- tea tree treatment2K/yr
Reviews and returns
What reviews say buyers love and hate about Tea Tree Scalp Treatment
We read the reviews and the return reasons for every product selling here.
“the itch was driving me crazy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tea Tree Scalp Treatment questions
Answered from the same tracked data.









