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Tea Tree Oil Lotion

Maybe

An estimated 0.6% of orders come back. But shoppers spend an estimated $61K a year here, so Tea Tree Oil Lotion is a Maybe.

Flapen Score
55
55 / 100
Top 19% of 10,978 Beauty & Personal Care niches · +7 vs the category median of 48
Market size
$61K/yr56K searches / yr
90-day growth
+6.6%search demand this quarter
Competition
46%top-5 click share · 22 brands · 101 sellers

Flapen Score

Tea Tree Oil Lotion against its category

The dotted line is the Beauty & Personal Care average. Past it, Tea Tree Oil Lotion is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tea Tree Oil Lotion market on Amazon at a glance

Shoppers on Amazon United States searched for Tea Tree Oil Lotion 56K times last year and spent an estimated $61K. The top 5 brands take 54% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
+6.6%
Conversion, latest week
6.7%
Market size, estimated
$61Ka year
Peak month
August1.3× the quietest month
Top search term
tea tree oil lotion15K searches a year

02 · Price

A sale here is worth $16.38.

Listings sell for $16.38 on average, from $7.07 to $54.29. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $16.38 that is $2K to $4K a year per listing.

Average price
$16.38inside the $15 to $100 sweet spot
Price range
$7.07–$54.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #534 within Lotions. It carries 4,688 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#534in Lotions
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
4,688per listing
Listings tracked
31

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
77 months

Products

Top Tea Tree Oil Lotion products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

101

Top-5 brand share

54%

Top 20: 98%

Top-5 click share

46%

Top 20: 87%

Open market

40%

  • Brand 120%
  • Brand 216%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Tea Tree Oil Lotion search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Tea Tree Oil Lotion search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tea tree oil lotion15K/yr
  • tea tree lotion for body10K/yr
  • tea tree oil cream8K/yr
  • tea tree body lotion9K/yr
  • tea tree oil moisturizer5K/yr
  • tea tree cream for skin3K/yr
  • tea tree oil lotion for skin3K/yr
  • tea tree cream antifungal2K/yr
  • tea tree oil cream antifungal781/yr

Reviews and returns

What reviews say buyers love and hate about Tea Tree Oil Lotion

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Smell”
16%of negative reviews mention “Smell”
0.6%of orders come back
“Strong Odor”
A buyer, on “Smell”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Tea Tree Oil Lotion questions

Answered from the same tracked data.