Taylor Swift Perfume

Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $160K a year.

Searches, last 12 months

184K

Growth, 90 days vs prior 90

-23.6%

Conversion, latest week

1.3%

Market size, estimated

$160Ka year

Peak month

December6.7× the quietest month

Top search term

taylor swift perfume71K searches a year

Listings sell for $66.21 on average, from $13.22 to $299.52. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $66.21 that is $7K to $17K a year per listing.

Average price

$66.21inside the $15 to $100 sweet spot

Price range

$13.22–$299.52

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

100–250

Revenue per listing a year

$7K–$17K

Returns

0.0%of orders · Amazon United States median 2.1%

11% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 23.5% of listings are out of stock. The average listing ranks #1,813 within Women's. It carries 8,437 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

11%

Prime listings

78%

Out of stock, average day

23.5%

Average rank

#1,813in Women's

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

8,437per listing

Listings tracked

9

The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

81 months