Tattoo Kit
MaybeShoppers spend an estimated $7.8M a year here. But demand is soft, at -9.2% this quarter, so Tattoo Kit is a Maybe.
- Flapen Score
- 53 / 100Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 4853
- Market size
- $7.8M/yr7.4M searches / yr
- 90-day growth
- -9.2%search demand this quarter
- Competition
- 61%top-5 click share · 14 brands · 31 sellers
Flapen Score
Tattoo Kit against its category
The dotted line is the Beauty & Personal Care average. Past it, Tattoo Kit is stronger. Inside it, weaker.
Market
The Tattoo Kit market on Amazon at a glance
Shoppers on Amazon United States searched for Tattoo Kit 7.4M times last year and spent an estimated $7.8M. The top 5 brands take 78% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 7.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7.8M a year.
- Searches, last 12 months
- 7.4M
- Growth, 90 days vs prior 90
- -9.2%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $7.8Ma year
- Peak month
- December1.4× the quietest month
- Top search term
- tattoo gun2.9M searches a year
02 · Price
A sale here is worth $56.04.
Listings sell for $56.04 on average, from $19.12 to $299.75. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At $56.04 that is $336K to $448K a year per listing.
- Average price
- $56.04inside the $15 to $100 sweet spot
- Price range
- $19.12–$299.75
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $336K–$448K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
48% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #221 within Piercing & Tattoo Supplies. It carries 837 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 48%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #221in Piercing & Tattoo Supplies
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 837per listing
- Listings tracked
- 27
04 · Newcomers
9 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Tattoo Kit products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 rising
Sellers
31
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
61%
Top 20: 92%
Open market
17%
- Brand 125%
- Brand 224%
- Brand 315%
- Brand 410%
- Brand 55%
- Brand 64%
- Open — no brand owns it (8 brands, 17%)
Demand
Tattoo Kit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Tattoo Kit search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tattoo gun2.9M/yr
- tattoo kit1.2M/yr
- tattoo machine951K/yr
- tattoo gun kit475K/yr
- tattoo kit for beginners complete set164K/yr
- tattoo machine kit184K/yr
- tatoo gun kit for beginners170K/yr
- dragonhawk tattoo machine150K/yr
- tattoo machines136K/yr
- tattoo gun kit for beginners128K/yr
Reviews and returns
What reviews say buyers love and hate about Tattoo Kit
We read the reviews and the return reasons for every product selling here.
“doesn't work well”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tattoo Kit questions
Answered from the same tracked data.









