Tatcha Serum Stick
FailThe top 5 products take 100% of clicks, so Tatcha Serum Stick is a Fail.
- Flapen Score
- 42 / 100Ranks 7,858 of 10,978 Beauty & Personal Care niches · −6 vs the category median of 4842
- Market size
- $238K/yr79K searches / yr
- 90-day growth
- -1.6%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 7 sellers
Flapen Score
Tatcha Serum Stick against its category
The dotted line is the Beauty & Personal Care average. Past it, Tatcha Serum Stick is stronger. Inside it, weaker.
Market
The Tatcha Serum Stick market on Amazon at a glance
Shoppers on Amazon United States searched for Tatcha Serum Stick 79K times last year and spent an estimated $238K. All 2 brands take every click. Demand peaks in Jan–Oct–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 6.3% of those searches ended in a purchase.
Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $238K a year.
- Searches, last 12 months
- 79K
- Growth, 90 days vs prior 90
- -1.6%
- Conversion, latest week
- 6.3%
- Market size, estimated
- $238Ka year
- Peak month
- January4.4× the quietest month
- Top search term
- tatcha serum stick61K searches a year
02 · Price
A sale here is worth $47.93.
Listings sell for $47.93 on average, from $19.71 to $81.72. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 3,000 to 4,000 of them. At $47.93 that is $144K to $192K a year per listing.
- Average price
- $47.93inside the $15 to $100 sweet spot
- Price range
- $19.71–$81.72
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $144K–$192K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #317 within Serums. It carries 3,965 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #317in Serums
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 3,965per listing
- Listings tracked
- 3
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Tatcha Serum Stick products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 rising
Sellers
7
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 194%
- Brand 26%
Demand
Tatcha Serum Stick search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Dec · busiest ÷ quietest = 4.4×
Search terms
Top Tatcha Serum Stick search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tatcha serum stick61K/yr
- tatcha stick9K/yr
- tatcha the serum stick7K/yr
- tatcha serum stick for face2K/yr
Reviews and returns
What reviews say buyers love and hate about Tatcha Serum Stick
We read the reviews and the return reasons for every product selling here.
“It's very oily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tatcha Serum Stick questions
Answered from the same tracked data.









