Tarte Smolder Eyes Shadow Liner Duo
FailShoppers spend an estimated $34K a year here, so Tarte Smolder Eyes Shadow Liner Duo is a Fail.
- Flapen Score
- 43 / 100Ranks 7,421 of 10,978 Beauty & Personal Care niches · −5 vs the category median of 4843
- Market size
- $34K/yr104K searches / yr
- 90-day growth
- -18.1%search demand this quarter
- Competition
- 61%top-5 click share · 12 brands · 15 sellers
Flapen Score
Tarte Smolder Eyes Shadow Liner Duo against its category
The dotted line is the Beauty & Personal Care average. Past it, Tarte Smolder Eyes Shadow Liner Duo is stronger. Inside it, weaker.
Market
The Tarte Smolder Eyes Shadow Liner Duo market on Amazon at a glance
Shoppers on Amazon United States searched for Tarte Smolder Eyes Shadow Liner Duo 104K times last year and spent an estimated $34K. The top 5 brands take 74% of clicks. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.
- Searches, last 12 months
- 104K
- Growth, 90 days vs prior 90
- -18.1%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $34Ka year
- Top search term
- tarte smolder eyes shadow liner duo31K searches a year
02 · Price
A sale here is worth $16.52.
Listings sell for $16.52 on average, from $7.09 to $33.38. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $16.52 that is $0 to $2K a year per listing.
- Average price
- $16.52inside the $15 to $100 sweet spot
- Price range
- $7.09–$33.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #302 within Eyes. It carries 7,760 reviews at 3.93 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 10.4%
- Average rank
- #302in Eyes
- Average rating
- 3.93 starsAmazon United States average 4.42 stars
- Average reviews
- 7,760per listing
- Listings tracked
- 16
04 · Newcomers
3 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Tarte Smolder Eyes Shadow Liner Duo products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Shadow Liner 2in 1 Eyeliner Eyeshadow Shadow Liner Duo Plum Eyeliner + Eyeshadow Waterproof Smooth Long-Lasting & Smudge-Proof Wear Easy to ColorChampagne+Purple
- Price
- $10.53
- Rating
- 3.4/5
- Reviews
- 49
- Age
- 9mo ago

tarte smolderEYES shadow liner Multi-Use Waterproof Makeup Doubles as Eyeliner & Cream Eyeshadow with Smudger Applicator Blendable Lazy Girl Hack Vegan & Cruelty-Free full size smoke show
- Price
- $25.37
- Rating
- 4.7/5
- Reviews
- 162
- Age
- 1mo ago

HONGYUNDA Shadow Liner 2-in-1 Eyeliner & Eyeshadow Waterproof Eye Shadow Crayon Smooth Easy to ColorDuo Eyeshadow Stick for Effortless Smoky or Natural Eye Makeup(Purple + champagne gold
- Price
- $13.59
- Rating
- 3.0/5
- Reviews
- 18
- Age
- 9mo ago

rexibuz Shadow Liner 2-in-1 Eyeliner Eyeshadow Shadow Liner Duo Plum Eyeliner + Eyeshadow Waterproof Long-Lasting & Smudge-Proof Wear Smooth Easy to Color
- Price
- $11.58
- Rating
- 3.2/5
- Reviews
- 60
- Age
- 9mo ago

tarte smolderEYES shadow liner Multi-Use Waterproof Makeup Doubles as Eyeliner & Cream Eyeshadow with Smudger Applicator Blendable Lazy Girl Hack Vegan & Cruelty-Free full size smolder
- Price
- $25.38
- Rating
- 4.7/5
- Reviews
- 162
- Age
- 1mo ago
Trending
estimated 90-day click momentum
tarte smolderEYES shadow liner Multi-Use Waterproof Makeup Doubles as Eyeliner & Cream Eyeshadow with Smudger Applicator Blendable Lazy Girl Hack Vegan & Cruelty-Free full size smolder
- Price
- $25.38
- Rating
- 4.7/5
- Reviews
- 162
- Age
- 1mo ago

tarte smolderEYES shadow liner Multi-Use Waterproof Makeup Doubles as Eyeliner & Cream Eyeshadow with Smudger Applicator Blendable Lazy Girl Hack Vegan & Cruelty-Free full size smoke show
- Price
- $25.37
- Rating
- 4.7/5
- Reviews
- 162
- Age
- 1mo ago

tarte smolderEYES shadow liner Multi-Use Waterproof Makeup Doubles as Eyeliner & Cream Eyeshadow with Smudger Applicator Blendable Lazy Girl Hack Vegan & Cruelty-Free full size envy
- Price
- $25.42
- Rating
- 4.7/5
- Reviews
- 162
- Age
- 1mo ago

Clinique High Impact Shadow Play Shadow + Definer | Eyeliner + Eyeshadow | Crease Proof Water Resistant + Safe For Sensitive Eyes Ros + Truffles 1 Count
- Price
- $33.38
- Rating
- 4.4/5
- Reviews
- 579
- Age
- 1y ago

Shadow Liner 2in 1 Eyeliner Eyeshadow Shadow Liner Duo Plum Eyeliner + Eyeshadow Waterproof Smooth Long-Lasting & Smudge-Proof Wear Easy to ColorChampagne+Purple
- Price
- $10.53
- Rating
- 3.4/5
- Reviews
- 49
- Age
- 9mo ago
Newest
by launch date
tarte smolderEYES shadow liner Multi-Use Waterproof Makeup Doubles as Eyeliner & Cream Eyeshadow with Smudger Applicator Blendable Lazy Girl Hack Vegan & Cruelty-Free full size smoke show
- Price
- $25.37
- Rating
- 4.7/5
- Reviews
- 162
- Age
- 1mo ago

tarte smolderEYES shadow liner Multi-Use Waterproof Makeup Doubles as Eyeliner & Cream Eyeshadow with Smudger Applicator Blendable Lazy Girl Hack Vegan & Cruelty-Free full size smolder
- Price
- $25.38
- Rating
- 4.7/5
- Reviews
- 162
- Age
- 1mo ago

tarte smolderEYES shadow liner Multi-Use Waterproof Makeup Doubles as Eyeliner & Cream Eyeshadow with Smudger Applicator Blendable Lazy Girl Hack Vegan & Cruelty-Free full size envy
- Price
- $25.42
- Rating
- 4.7/5
- Reviews
- 162
- Age
- 1mo ago

STIEKIET Smooth and Easy to Color(2PCS)
- Price
- $11.53
- Rating
- 3.0/5
- Reviews
- 35
- Age
- 9mo ago

HDFDREO Shadow Liner 2-In-1 Eyeliner & Eyeshadow Shadow Liner Duo Plum Eyeshadow Stick Waterproof Long-Lasting & Smudge-Proof Wear Smooth Easy To Color (Champagne Gold+Purple)
- Price
- $12.40
- Rating
- 3.7/5
- Reviews
- 17
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
12
Sellers
15
Est. top-5 brand share
74%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 100%
Open market
19%
- tarte25%
- LINARTS20%
- HONGYUNDA10%
- rexibuz10%
- Julep9%
- Clinique7%
Demand
Tarte Smolder Eyes Shadow Liner Duo search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 11.2× · 10 of 12 months tracked
Search terms
Top Tarte Smolder Eyes Shadow Liner Duo search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- tarte smolder eyes shadow liner duo31K/yr
- perfect color duo-shadow liner 2-in-1 eyeliner & eyeshadow15K/yr
- tarte smolder eyes9K/yr
- shadow liner duo plum5K/yr
- shadow liner duo8K/yr
- tarte smolder stick7K/yr
- taileden shadow liner duo11K/yr
- tarte smoldereyes shadow liner2K/yr
- smolder eyes shadow liner duo3K/yr
- shadow liner 2-in-1 eyeliner & eyeshadow8K/yr
Reviews and returns
What reviews say buyers love and hate about Tarte Smolder Eyes Shadow Liner Duo
We read the reviews and the return reasons for every product selling here.
“Bland color”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tarte Smolder Eyes Shadow Liner Duo questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









