Tarte Lip Stain

Shoppers searched for this 770K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $503K a year.

Searches, last 12 months

770K

Growth, 90 days vs prior 90

-8.8%

Conversion, latest week

3.6%

Market size, estimated

$503Ka year

Peak month

December2.6× the quietest month

Top search term

tarte maracuja juicy lip122K searches a year

Listings sell for $18.29 on average, from $6.79 to $24.38. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $18.29 that is $27K to $37K a year per listing.

Average price

$18.29inside the $15 to $100 sweet spot

Price range

$6.79–$24.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,500–2,000

Revenue per listing a year

$27K–$37K

Returns

1.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #74 within Lip Care. It carries 2,401 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#74in Lip Care

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

2,401per listing

Listings tracked

18

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months