Tarte Contour

Shoppers searched for this 269K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $315K a year.

Searches, last 12 months

269K

Growth, 90 days vs prior 90

-7.3%

Conversion, latest week

4.2%

Market size, estimated

$315Ka year

Peak month

December9.8× the quietest month

Top search term

tarte blush100K searches a year

Listings sell for $27.64 on average, from $9.25 to $45.17. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $27.64 that is $7K to $14K a year per listing.

Average price

$27.64inside the $15 to $100 sweet spot

Price range

$9.25–$45.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$7K–$14K

Returns

1.2%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #170 within Face. It carries 1,485 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

5.5%

Average rank

#170in Face

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

1,485per listing

Listings tracked

21

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

58 months