Tanning Spray

Shoppers searched for this 391K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +30.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $521K a year.

Searches, last 12 months

391K

Growth, 90 days vs prior 90

+30.4%

Conversion, latest week

6.6%

Market size, estimated

$521Ka year

Peak month

May4.9× the quietest month

Top search term

tanning spray165K searches a year

Listings sell for $20.17 on average, from $7.03 to $68.27. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $20.17 that is $10K to $15K a year per listing.

Average price

$20.17inside the $15 to $100 sweet spot

Price range

$7.03–$68.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$10K–$15K

Returns

0.5%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #64 within Sunscreens & Tanning Products. It carries 4,490 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

97%

Out of stock, average day

0.0%

Average rank

#64in Sunscreens & Tanning Products

Average rating

4.32 starsAmazon United States average 4.42 stars

Average reviews

4,490per listing

Listings tracked

38

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

60 months