Tanning Lotion Packets

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.

Searches, last 12 months

161K

Growth, 90 days vs prior 90

-4.8%

Conversion, latest week

2.6%

Market size, estimated

$117Ka year

Peak month

April8.9× the quietest month

Top search term

wild card tanning lotion22K searches a year

Listings sell for $28.48 on average, from $7.15 to $98.78. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $28.48 that is $0 to $3K a year per listing.

Average price

$28.48inside the $15 to $100 sweet spot

Price range

$7.15–$98.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

0.8%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #149 within Sunscreens & Tanning Products. It carries 3,193 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

92%

Out of stock, average day

0.0%

Average rank

#149in Sunscreens & Tanning Products

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

3,193per listing

Listings tracked

64

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

68 months