Tallow Shampoo

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months

103K

Growth, 90 days vs prior 90

-5.9%

Conversion, latest week

3.7%

Market size, estimated

$88Ka year

Peak month

July1.4× the quietest month

Top search term

tallow shampoo21K searches a year

Listings sell for $23.42 on average, from $9.78 to $42.00. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $23.42 that is $2K to $6K a year per listing.

Average price

$23.42inside the $15 to $100 sweet spot

Price range

$9.78–$42.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

0.8%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #1,469 within Sets & Kits. It carries 2,343 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

90%

Out of stock, average day

1.5%

Average rank

#1,469in Sets & Kits

Average rating

4.27 starsAmazon United States average 4.42 stars

Average reviews

2,343per listing

Listings tracked

21

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

2Amazon's first-year sales bar

Average brand age

41 months