Tallow Eye Cream

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -38.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

35K

Growth, 90 days vs prior 90

-38.3%

Conversion, latest week

6.3%

Market size, estimated

$50Ka year

Top search term

mystic tallow under eye5K searches a year

Listings sell for $22.88 on average, from $5.95 to $53.14. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $22.88 that is $2K to $6K a year per listing.

Average price

$22.88inside the $15 to $100 sweet spot

Price range

$5.95–$53.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

0.6%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #796 within Eyes. It carries 5,743 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

6.5%

Average rank

#796in Eyes

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

5,743per listing

Listings tracked

10

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months