Tactical Soap

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months

39K

Growth, 90 days vs prior 90

-14.7%

Conversion, latest week

1.9%

Market size, estimated

$16Ka year

Peak month

March2.3× the quietest month

Top search term

jungle bravo soap with pheromones14K searches a year

Listings sell for $21.85 on average, from $14.67 to $36.59. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At $21.85 that is $2K to $5K a year per listing.

Average price

$21.85inside the $15 to $100 sweet spot

Price range

$14.67–$36.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

0.3%of orders · Amazon United States median 2.1%

57% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #2,750 within Cleansers. It carries 12,693 reviews at 3.93 stars, so a new listing needs social proof before a better product.

Sponsored listings

57%

Prime listings

71%

Out of stock, average day

1.3%

Average rank

#2,750in Cleansers

Average rating

3.93 starsAmazon United States average 4.42 stars

Average reviews

12,693per listing

Listings tracked

7

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months