Is sweet july skin profitable to sell on Amazon United States?

The niche generates $22K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +28.1%. Flapen's verdict: Skip it (48/100).

How competitive is the sweet july skin niche?

1 brands and 2 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in sweet july skin?

Top complaints mined from reviews: Adhesion/Stickiness, Smell, Hard Feel. The return rate is 1.1%.

When does demand for sweet july skin peak?

Demand peaks in Jul–Nov; the busiest month runs 2.9× the quietest.

What does it cost to enter the sweet july skin niche?

Listings span $19.09–$53.43; the average listing price is $33.25 (sweet spot $15–$100). The average incumbent carries 48 reviews — the moat a new listing must climb.

sweet july skin

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Review moat

Incredible48.09

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible$33.25

avg listing price — sweet spot $15–$100

Price range

Incredible$19.09–$53.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.1%

return rate — above 5% kills the launch gate

Growth

Good+28.1%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay4.0%

search→purchase rate — share of searches ending in a sale

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Market size

Bad$22K

$22K/yr · 17K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, sweet july skin is a $22K/yr Amazon United States market (17K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Nov. Verdict: Skip it — 48/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

sweet july skin market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: $17K–$25K; units × avg price
Conversion rate: 4.0%
Avg BSR: #2,139
Page quality: 0%
Prime: 100%
Sponsored: 73%
Out of stock: 21.3%
Avg brand age: 40 months
Avg seller age: 135 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

1 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

SWEET JULY100%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +28.1% search growth over the last 90 days.

Peak months: Jul, Nov · busiest ÷ quietest = 2.9×

Open Trend

Top sweet july skin search terms

sweet july8K/yr +84.0%5.9% conv.
sweet july skin7K/yr -39.4%5.3% conv.
sweet july skincare2K/yr -1.8%5.7% conv.

All search terms

Top sweet july skin products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SWEET JULY SKIN Lip Treatment - Hydrating & Plumping Lip Balm with a Lip Peptide and Antioxidant Fruit Oils Smooths & Softens Vegan Clean 0.5 oz (Guava)

SWEET JULY$20.544.5★51 rev

SWEET JULY SKIN Lip Treatment - Hydrating & Plumping Lip Balm with a Lip Peptide and Antioxidant Fruit Oils Smooths & Softens Vegan Clean 0.5 oz (Essential)

SWEET JULY$20.264.5★51 rev

SWEET JULY SKIN Pava Exfoliating Cleanser Gentle Non-stripping Hydrating Clean Face Wash for All Skin Types Vegan Clean (5.6 oz)

SWEET JULY$30.374.7★50 rev

SWEET JULY SKIN Soursop Vitamin C Serum - Soursop Ferulic Acid & Green Tea Daily Face Serum for All Skin Types Hydrating Firming Improves Dullness Clean & Fragrance Free 1 Fl. oz

SWEET JULY$49.504.6★46 rev

SWEET JULY SKIN Lip Treatment - Hydrating & Plumping Lip Balm with a Lip Peptide and Antioxidant Fruit Oils Smooths & Softens Vegan Clean 0.5 oz (Rum Cake)

SWEET JULY$19.094.5★51 rev

Newest

by launch date

SWEET JULY SKIN Lip Treatment - Hydrating & Plumping Lip Balm with a Lip Peptide and Antioxidant Fruit Oils Smooths & Softens Vegan Clean 0.5 oz (Rum Cake)

SWEET JULY$19.0951 rev

5mo ago

SWEET JULY SKIN Lip Treatment - Hydrating & Plumping Lip Balm with a Lip Peptide and Antioxidant Fruit Oils Smooths & Softens Vegan Clean 0.5 oz (Guava)

SWEET JULY$20.5451 rev

1y ago

SWEET JULY SKIN Lip Treatment - Hydrating & Plumping Lip Balm with a Lip Peptide and Antioxidant Fruit Oils Smooths & Softens Vegan Clean 0.5 oz (Essential)

SWEET JULY$20.2651 rev

1y ago

SWEET JULY SKIN Coffee Fix Peptide Eye Cream Jamaican Blue Mountain Coffee Peptides Squalane Hyaluronic Acid Depuff and Blur Clean Fragrance Free 0.5 Fl. oz

SWEET JULY$34.7131 rev

1y ago

SWEET JULY SKIN Good Youth Retinol Sleep Serum Lavender Retinol Lactic Acid Turmeric Root Oil Gently Reset & Renew Hydrating Clean & Fragrance Free 1 Fl oz

SWEET JULY$53.4336 rev

2y ago

What buyers say about sweet july skin

What buyers praise and complain about, mined from review topics.

What buyers love

Moist/Dry22%

“Extremely moisturizing”

Smell17%

“the scent is new to me”

Soft Feel12%

“Its sooooo smooth”

Ease Of Application8%

“Application is simple”

Quality-Overall8%

“Good Quality”

Brightness/Shine/Glow6%

“Im also seeing the brightening effect with a few weeks of use”

Thickness4%

“This feels sooo good on the lips, it's thick and makes my lips super plush”

Adhesion/Stickiness3%

“The gloss itself has a jelly-like texture without feeling sticky”

Texture/Consistency-Overall3%

“The gloss itself has a jelly-like texture without feeling sticky”

Cleansing3%

“I love this cleanser”

What buyers complain about

Adhesion/Stickiness18%

“Sticky and it doesnt last long”

Smell14%

“The rum cake smells”

Hard Feel14%

“Product come out other end if squeeze to hard”

Value For Money12%

“Pricey eye cream”

Symptom Reduction7%

“no stellar results”

Durability5%

“It doesn't last long on lips”

Thickness4%

“I absolutely DO NOT LIKE the thick and sticky consistency”

Top return reasons

Smell20%

Moist/Dry16%

Product Condition12%

Functionality-Overall11%

Leak-Proof10%

Motor Power8%

Adhesion/Stickiness8%

Advertised Vs Actual Product4%

Water Resistance2%

Texture/Consistency-Overall2%

Common questions

Is sweet july skin profitable to sell on Amazon United States?: The niche generates $22K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +28.1%. Flapen's verdict: Skip it (48/100).
How competitive is the sweet july skin niche?: 1 brands and 2 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in sweet july skin?: Top complaints mined from reviews: Adhesion/Stickiness, Smell, Hard Feel. The return rate is 1.1%.
When does demand for sweet july skin peak?: Demand peaks in Jul–Nov; the busiest month runs 2.9× the quietest.
What does it cost to enter the sweet july skin niche?: Listings span $19.09–$53.43; the average listing price is $33.25 (sweet spot $15–$100). The average incumbent carries 48 reviews — the moat a new listing must climb.

sweet july skin

sweet july skin market data

Competition & brand share

Demand & seasonality

Top sweet july skin search terms

Top sweet july skin products on Amazon

Top sellers

Newest

Trending

What buyers say about sweet july skin

What buyers love

What buyers complain about

Top return reasons

Common questions

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