Surf Sunscreen
MaybeBuyers convert on 18.0% of searches. But the top 5 brands take 100% of clicks, so Surf Sunscreen is a Maybe.
- Flapen Score
- 59 / 100Top 10% of 10,978 Beauty & Personal Care niches · +11 vs the category median of 4859
- Market size
- $811K/yr298K searches / yr
- 90-day growth
- +133.1%search demand this quarter
- Competition
- 81%top-5 click share · 3 brands · 57 sellers
Flapen Score
Surf Sunscreen against its category
The dotted line is the Beauty & Personal Care average. Past it, Surf Sunscreen is stronger. Inside it, weaker.
Market
The Surf Sunscreen market on Amazon at a glance
Shoppers on Amazon United States searched for Surf Sunscreen 298K times last year and spent an estimated $811K. All 3 brands take every click. Demand peaks in May–Jun–Jul. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 18.0% of those searches ended in a purchase.
Shoppers searched for this 298K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.0% of those searches ended in a purchase. Searches in the last 90 days moved +133.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $811K a year.
- Searches, last 12 months
- 298K
- Growth, 90 days vs prior 90
- +133.1%
- Conversion, latest week
- 18.0%
- Market size, estimated
- $811Ka year
- Peak month
- June9.2× the quietest month
- Top search term
- blue lizard face sunscreen43K searches a year
02 · Price
A sale here is worth $15.11.
Listings sell for $15.11 on average, from $7.51 to $35.51. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At $15.11 that is $45K to $60K a year per listing.
- Average price
- $15.11inside the $15 to $100 sweet spot
- Price range
- $7.51–$35.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $45K–$60K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #472 within Sunscreens & Tanning Products. It carries 6,963 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #472in Sunscreens & Tanning Products
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 6,963per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Surf Sunscreen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
BLUE LIZARD Sensitive Mineral Sunscreen Stick with Zinc Oxide SPF 50+ Water Resistant UVA UVB Protection Easy to Apply Fragrance Free 0.5 Oz
- Price
- $7.51
- Rating
- 4.6/5
- Reviews
- 15,700
- Age
- 6y ago

Blue Lizard Sheer Face Mineral SPF 50 Sunscreen Lotion 100% Mineral Formula Blue Light Protection Lightweight Rubs In Smooth Nourishes and Hydrates Paraben-Free Fragrance-Free 1.7 fl oz
- Price
- $15.43
- Rating
- 4.5/5
- Reviews
- 2,339
- Age
- 5y ago

Blue Lizard Kids Mineral SPF 50 Sunscreen Stick Zinc Oxide 100% Mineral Actives Developed for Kids Sensitive Skin TSA-Friendly Vegan Paraben-free Fragrance-Free 0.5 oz
- Price
- $8.51
- Rating
- 4.5/5
- Reviews
- 10,169
- Age
- 6y ago

Sun Zapper Zinc Oxide Sunscreen Stick SPF 50+ Light Skin Tone Mineral Sunscreen for Face and Body Water Resistant Sunblock for Sensitive Skin Travel Size 12g (0.42 oz) Australian Made
- Price
- $11.54
- Rating
- 4.5/5
- Reviews
- 2,146
- Age
- 10y ago

Blue Lizard Sheer Mineral SPF 50 Sunscreen Lotion Zinc Oxide 100% Mineral Formula Rubs In Smooth Nourishes with Australian Desert Lime and Peach Paraben- free Fragrance-Free 3 fl oz
- Price
- $18.08
- Rating
- 4.5/5
- Reviews
- 2,339
- Age
- 1y ago
Trending
estimated 90-day click momentum
BLUE LIZARD Sensitive Mineral Sunscreen Stick with Zinc Oxide SPF 50+ Water Resistant UVA UVB Protection Easy to Apply Fragrance Free 0.5 Oz
- Price
- $7.51
- Rating
- 4.6/5
- Reviews
- 15,700
- Age
- 6y ago

Blue Lizard Sheer Mineral SPF 50 Sunscreen Lotion Zinc Oxide 100% Mineral Formula Rubs In Smooth Nourishes with Australian Desert Lime and Peach Paraben- free Fragrance-Free 3 fl oz
- Price
- $18.08
- Rating
- 4.5/5
- Reviews
- 2,339
- Age
- 1y ago

Blue Lizard BABY Mineral Sunscreen Stick with Zinc Oxide SPF 50+ Water Resistant UVA/UVB Protection - Easy to apply Fragrance Free .5 oz
- Price
- $8.63
- Rating
- 4.8/5
- Reviews
- 5,632
- Age
- 6y ago

Sun Zapper Zinc Sunscreen Stick Beach 4-Pack SPF 50+ Mineral Sunscreen Sticks for Face Water Resistant Zinc Sunblock for Kids and Family Travel Size 12g (0.42 oz) Australian Made
- Price
- $35.51
- Rating
- 4.6/5
- Reviews
- 40
- Age
- 1y ago

Blue Lizard Sheer Face Mineral SPF 50 Sunscreen Lotion 100% Mineral Formula Blue Light Protection Lightweight Rubs In Smooth Nourishes and Hydrates Paraben-Free Fragrance-Free 1.7 fl oz
- Price
- $15.43
- Rating
- 4.5/5
- Reviews
- 2,339
- Age
- 5y ago
Newest
by launch date
Blue Lizard Sheer Mineral SPF 50 Sunscreen Lotion Zinc Oxide 100% Mineral Formula Rubs In Smooth Nourishes with Australian Desert Lime and Peach Paraben- free Fragrance-Free 3 fl oz
- Price
- $18.08
- Rating
- 4.5/5
- Reviews
- 2,339
- Age
- 1y ago

Sun Zapper Zinc Sunscreen Stick Beach 4-Pack SPF 50+ Mineral Sunscreen Sticks for Face Water Resistant Zinc Sunblock for Kids and Family Travel Size 12g (0.42 oz) Australian Made
- Price
- $35.51
- Rating
- 4.6/5
- Reviews
- 40
- Age
- 1y ago

BLUE LIZARD Mineral SPF 15 Lip Balm 3-Pack: Broad Spectrum Sun Protection Natural Coconut Flavor 8 Natural Oils Infused with Australian Kakadu Plum Rich in Vitamin C Vegan Each Tube 0.13 oz.
- Price
- $8.44
- Rating
- 4.7/5
- Reviews
- 841
- Age
- 2y ago

Blue Lizard Sheer Face Mineral SPF 50 Sunscreen Lotion 100% Mineral Formula Blue Light Protection Lightweight Rubs In Smooth Nourishes and Hydrates Paraben-Free Fragrance-Free 1.7 fl oz
- Price
- $15.43
- Rating
- 4.5/5
- Reviews
- 2,339
- Age
- 5y ago

Blue Lizard SENSITIVE Mineral Sunscreen with Zinc Oxide SPF 50+ Water Resistant UVA/UVB Protection with Smart Cap Technology - Fragrance Free 3 oz. Tube
- Price
- $9.64
- Rating
- 4.6/5
- Reviews
- 15,700
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 81% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
57
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
81%
Top 20: 100%
Open market
0%
- BLUE LIZARD86%
- Sun Zapper13%
- CeraVe2%
Demand
Surf Sunscreen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 9.2×
Search terms
Top Surf Sunscreen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- blue lizard face sunscreen43K/yr
- blue lizard sunscreen stick34K/yr
- zinc stick33K/yr
- zinc sunscreen stick31K/yr
- blue lizard stick16K/yr
- blue lizard sunscreen face15K/yr
- blue lizard face stick10K/yr
- zinc oxide sunscreen stick12K/yr
- blue lizard face12K/yr
- sun zapper zinc stick16K/yr
Reviews and returns
What reviews say buyers love and hate about Surf Sunscreen
We read the reviews and the return reasons for every product selling here.
“Can cause rash”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Surf Sunscreen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









