Surf Spray
MaybeBuyers convert on 12.5% of searches. But the top 5 products take 100% of clicks, so Surf Spray is a Maybe.
- Flapen Score
- 56 / 100Top 17% of 10,978 Beauty & Personal Care niches · +8 vs the category median of 4856
- Market size
- $323K/yr98K searches / yr
- 90-day growth
- +49.7%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 6 sellers
Flapen Score
Surf Spray against its category
The dotted line is the Beauty & Personal Care average. Past it, Surf Spray is stronger. Inside it, weaker.
Market
The Surf Spray market on Amazon at a glance
Shoppers on Amazon United States searched for Surf Spray 98K times last year and spent an estimated $323K. All 2 brands take every click. Demand peaks in Jun–Jul. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
12.5% of searches ended in a purchase last week.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 12.5% of those searches ended in a purchase. Searches in the last 90 days moved +49.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $323K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- +49.7%
- Conversion, latest week
- 12.5%
- Market size, estimated
- $323Ka year
- Peak month
- June2.3× the quietest month
- Top search term
- bumble and bumble surf spray34K searches a year
02 · Price
A sale here is worth $26.40.
Listings sell for $26.40 on average, from $15.37 to $35.13. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 2,000 to 2,500 of them. At $26.40 that is $53K to $66K a year per listing.
- Average price
- $26.40inside the $15 to $100 sweet spot
- Price range
- $15.37–$35.13
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $53K–$66K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Salt Water Sprays. It carries 1,318 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #21in Salt Water Sprays
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 1,318per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 62 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 62 months
Products
Top Surf Spray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bumble and bumble. Surf Sea Salt Spray | Volumizing | Air Dry Hair | Adds Tousled Beachy Texture + Matte Finish | For Fine to Medium Wavy Straight Hair Types | Standard Size 4.2 Fl Oz
- Price
- $31.95
- Rating
- 4.2/5
- Reviews
- 1,922
- Age
- 2y ago

Bumble and bumble. Surf Sea Salt Spray | Volumizing | Air Dry Hair | Adds Tousled Beachy Texture + Matte Finish | For Fine to Medium Wavy Straight Hair Types | Mini Travel Size 1.7 Fl Oz
- Price
- $15.37
- Rating
- 4.2/5
- Reviews
- 1,922
- Age
- 2y ago

BYRD Hairdo Products Byrd Sea Salt Surfspray Salty Coconut Scent Texturizing and Volumizing Sea Salt Spray for Men for Hydrated Shiny Surfer Hair Safe for All Hair Types 8 Fl Oz - Texture Spray
- Price
- $15.59
- Rating
- 4.4/5
- Reviews
- 1,656
- Age
- 10y ago

Bumble and bumble. Surf Infusion Oil and Sea Salt Spray | Conditioning | Adds Beachy Texture + Shine | For Medium to Thick Wavy Straight Hair Types 3.4 Fl Oz
- Price
- $33.95
- Rating
- 4.3/5
- Reviews
- 506
- Age
- 2y ago

Bumble and bumble. Surf Foam Spray Blow Dry Hair Lightweight Volume Mousse | Adds Beachy Texture + Hold | UV Protection| For Fine to Medium Wavy Straight Hair Types 4 Ounce
- Price
- $35.13
- Rating
- 4.5/5
- Reviews
- 583
- Age
- 2y ago
Trending
90-day click momentum
Bumble and bumble. Surf Infusion Oil and Sea Salt Spray | Conditioning | Adds Beachy Texture + Shine | For Medium to Thick Wavy Straight Hair Types 3.4 Fl Oz
- Price
- $33.95
- Rating
- 4.3/5
- Reviews
- 506
- Age
- 2y ago

Bumble and bumble. Surf Sea Salt Spray | Volumizing | Air Dry Hair | Adds Tousled Beachy Texture + Matte Finish | For Fine to Medium Wavy Straight Hair Types | Mini Travel Size 1.7 Fl Oz
- Price
- $15.37
- Rating
- 4.2/5
- Reviews
- 1,922
- Age
- 2y ago

Bumble and bumble. Surf Sea Salt Spray | Volumizing | Air Dry Hair | Adds Tousled Beachy Texture + Matte Finish | For Fine to Medium Wavy Straight Hair Types | Standard Size 4.2 Fl Oz
- Price
- $31.95
- Rating
- 4.2/5
- Reviews
- 1,922
- Age
- 2y ago

Bumble and bumble. Surf Foam Spray Blow Dry Hair Lightweight Volume Mousse | Adds Beachy Texture + Hold | UV Protection| For Fine to Medium Wavy Straight Hair Types 4 Ounce
- Price
- $35.13
- Rating
- 4.5/5
- Reviews
- 583
- Age
- 2y ago

BYRD Hairdo Products Byrd Sea Salt Surfspray Salty Coconut Scent Texturizing and Volumizing Sea Salt Spray for Men for Hydrated Shiny Surfer Hair Safe for All Hair Types 8 Fl Oz - Texture Spray
- Price
- $15.59
- Rating
- 4.4/5
- Reviews
- 1,656
- Age
- 10y ago
Newest
by launch date
Bumble and bumble. Surf Sea Salt Spray | Volumizing | Air Dry Hair | Adds Tousled Beachy Texture + Matte Finish | For Fine to Medium Wavy Straight Hair Types | Standard Size 4.2 Fl Oz
- Price
- $31.95
- Rating
- 4.2/5
- Reviews
- 1,922
- Age
- 2y ago

Bumble and bumble. Surf Sea Salt Spray | Volumizing | Air Dry Hair | Adds Tousled Beachy Texture + Matte Finish | For Fine to Medium Wavy Straight Hair Types | Mini Travel Size 1.7 Fl Oz
- Price
- $15.37
- Rating
- 4.2/5
- Reviews
- 1,922
- Age
- 2y ago

Bumble and bumble. Surf Infusion Oil and Sea Salt Spray | Conditioning | Adds Beachy Texture + Shine | For Medium to Thick Wavy Straight Hair Types 3.4 Fl Oz
- Price
- $33.95
- Rating
- 4.3/5
- Reviews
- 506
- Age
- 2y ago

Bumble and bumble. Surf Foam Spray Blow Dry Hair Lightweight Volume Mousse | Adds Beachy Texture + Hold | UV Protection| For Fine to Medium Wavy Straight Hair Types 4 Ounce
- Price
- $35.13
- Rating
- 4.5/5
- Reviews
- 583
- Age
- 2y ago

BYRD Hairdo Products Byrd Sea Salt Surfspray Salty Coconut Scent Texturizing and Volumizing Sea Salt Spray for Men for Hydrated Shiny Surfer Hair Safe for All Hair Types 8 Fl Oz - Texture Spray
- Price
- $15.59
- Rating
- 4.4/5
- Reviews
- 1,656
- Age
- 10y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Bumble and bumble.89%
- BYRD Hairdo Products11%
Demand
Surf Spray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 2.3×
Search terms
Top Surf Spray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bumble and bumble surf spray34K/yr
- bumble and bumble sea salt spray15K/yr
- surf spray14K/yr
- byrd sea salt spray10K/yr
- california surf spray13K/yr
- bumble and bumble salt spray3K/yr
- byrd texturizing surf spray1K/yr
- california surf spray hair3K/yr
- surf spray for men5K/yr
Reviews and returns
What reviews say buyers love and hate about Surf Spray
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
waste my money
But it's really expensive
Overpriced
its big for me
Thought it would be bigger
Tiny bottle,
dried on the outside
More like a dry shampoo
Makes hair dry
Smells Bad
the scent is too strong
fragrance smells very unpleasant
Doesn't work
Didn't work very well for me
it does not work at all
Love
It is a light mist spray and smells decent
I like the scent - it's light
It smells amazing
definitely creates more wavy hair for my regularly flat hair
the product was amazing at giving me wavy hair
Product value for the cost 10/10
definitely worth it
Great in fine hair
hair texture
Natural Texture
Great option if you want natural texture without heat styling
Return
1.1% Return rate 42% Fixable by listing
its big for me
Thought it would be bigger
Tiny bottle,
Smells Bad
the scent is too strong
fragrance smells very unpleasant
Doesn't work
Didn't work very well for me
it does not work at all
waste my money
But it's really expensive
Overpriced
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Surf Spray questions
Answered from the same tracked data.









