Suntouched Hair Lightener

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

26K

Growth, 90 days vs prior 90

+20.9%

Conversion, latest week

8.6%

Market size, estimated

$53Ka year

Top search term

suntouched hair lightener15K searches a year

Listings sell for $23.98 on average, from $13.96 to $35.58. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $23.98 that is $2K to $6K a year per listing.

Average price

$23.98inside the $15 to $100 sweet spot

Price range

$13.96–$35.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

0.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #270 within Hair Sprays. It carries 4,580 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#270in Hair Sprays

Average rating

4.21 starsAmazon United States average 4.42 stars

Average reviews

4,580per listing

Listings tracked

7

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

59 months