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57

sunscreen spray bulk

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 55Growth 95Conversion 97Competition 26Returns 99Price range 82Avg price 82Brand share 0Review moat 22Quality gap 18

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible15.9%

search→purchase rate — share of searches ending in a sale

Growth

Incredible+128.4%

90-day search growth — must beat 0% to launch

Avg price

Great$17.65

avg listing price — sweet spot $15–$100

Price range

Great$4.64–$67.45

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$398K

$398K/yr · 142K searches

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad8,789.06

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Trending

According to Flapen's Amazon United States niche tracking, sunscreen spray bulk is a $398K/yr Amazon United States market (142K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 57/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

sunscreen spray bulk market data

Units sold / yr
25K–30K
avg 1,250–1,500/product
Revenue / yr
$441K–$530K
units × avg price
Conversion rate
15.9%
Avg BSR
#80
Page quality
0%
Prime
100%
Sponsored
39%
Out of stock
0.0%
Avg brand age
53 months
Avg seller age
127 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

3 flat

Sellers

132

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

0%

  • Coppertone88%
  • Banana Boat10%
  • Neutrogena2%
  • Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 13 weeks — +128.4% search growth over the last 90 days.
7K5KSpike '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Top sunscreen spray bulk search terms

  • coppertone sport spf 5045K/yr
  • coppertone sport18K/yr
  • coppertone spray sunscreen13K/yr
  • sunscreen spray bulk8K/yr
  • coppertone sunscreen spray15K/yr
  • coppertone spray7K/yr
  • bulk sunscreen spray5K/yr
  • sunscreen spray pack5K/yr
  • spray sunscreen bulk4K/yr
  • coppertone sport sunscreen4K/yr
All search terms

Top sunscreen spray bulk products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$40K20%$80K30%$119K40%$159K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about sunscreen spray bulk

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money20%

“Best Deal”

Quality-Overall13%

“Consistent product”

Advertised Vs Actual Product9%

“As advertised”

Ease Of Application8%

“applies quickly”

Ease Of Use8%

“Easy to use”

Protection7%

“EXCELLENT SKIN PROTECTION”

Efficiency5%

“Just spray it on and rub it in and it's fast and does the job”

Suitability Hot Weather4%

“Always our summer go to”

Smell3%

“clean smell — its noticeable”

Coverage3%

“Great coverage”

What buyers complain about

Allergies10%

“I broke out in a rash”

Functionality-Overall7%

“Didn't work”

Smell7%

“However, I find that the fragrance is nauseating”

Value For Money7%

“Waste of money”

Advertised Vs Actual Product6%

“Not the same”

Size-Overall6%

“Small cans”

Skin Health5%

“I still get burned while using this sunscreen”

Color4%

“I did not even get pink”

Adhesion/Stickiness3%

“It is now sticky, shiny, and breaks me out”

Quality-Overall3%

“It's not the best”

Top return reasons

Size-Overall24%
Advertised Vs Actual Product23%
Value For Money12%
Leak-Proof7%
Smell4%
Product Condition4%
Functionality-Overall3%
Defective Material/Parts3%
Ingredients-Overall3%
Certifications2%

Common questions

Is sunscreen spray bulk profitable to sell on Amazon United States?
The niche generates $398K/yr across 18 tracked products. 90-day search growth is +128.4%. Flapen's verdict: Worth a look (57/100).
How competitive is the sunscreen spray bulk niche?
3 brands and 132 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in sunscreen spray bulk?
Top complaints mined from reviews: Allergies, Functionality-Overall, Smell. The return rate is 0.1%.
What does it cost to enter the sunscreen spray bulk niche?
Listings span $4.64–$67.45; the average listing price is $17.65 (sweet spot $15–$100). The average incumbent carries 8,789 reviews — the moat a new listing must climb.