Sunscreen Spf 100
MaybeAn estimated 0.5% of orders come back. But the top 5 brands take 94% of clicks, so Sunscreen Spf 100 is a Maybe.
- Flapen Score
- 62 / 100Top 5% of 10,978 Beauty & Personal Care niches · +14 vs the category median of 4862
- Market size
- $835K/yr680K searches / yr
- 90-day growth
- +173.5%search demand this quarter
- Competition
- 62%top-5 click share · 9 brands · 134 sellers
Flapen Score
Sunscreen Spf 100 against its category
The dotted line is the Beauty & Personal Care average. Past it, Sunscreen Spf 100 is stronger. Inside it, weaker.
Market
The Sunscreen Spf 100 market on Amazon at a glance
Shoppers on Amazon United States searched for Sunscreen Spf 100 680K times last year and spent an estimated $835K. The top 5 brands take 94% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 8.9% of those searches ended in a purchase.
Shoppers searched for this 680K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved +173.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $835K a year.
- Searches, last 12 months
- 680K
- Growth, 90 days vs prior 90
- +173.5%
- Conversion, latest week
- 8.9%
- Market size, estimated
- $835Ka year
- Peak month
- June8.4× the quietest month
- Top search term
- spf 10098K searches a year
02 · Price
A sale here is worth $13.84.
Listings sell for $13.84 on average, from $6.34 to $35.95. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $13.84 that is $42K to $55K a year per listing.
- Average price
- $13.84under the $15 to $100 sweet spot
- Price range
- $6.34–$35.95
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $42K–$55K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #529 within Sunscreens & Tanning Products. It carries 8,941 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 4.5%
- Average rank
- #529in Sunscreens & Tanning Products
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 8,941per listing
- Listings tracked
- 18
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Sunscreen Spf 100 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Neutrogena Ultra Sheer Dry-Touch Sunscreen Lotion Max 100+ Broad Spectrum SPF 100 UVA/UVB Protection Lightweight Non-Greasy Sunscreen Oxybenzone-Free Antioxidant Travel Size 3 fl oz
- Price
- $11.31
- Rating
- 4.7/5
- Reviews
- 1,093
- Age
- 8mo ago

Coppertone SPORT Sunscreen Lotion Broad Spectrum SPF 100 (3 Fluid Ounce) (Packaging may vary)
- Price
- $9.02
- Rating
- 4.6/5
- Reviews
- 5,215
- Age
- 10y ago

Banana Boat Sport Ultra SPF 100 Sunscreen Spray 6oz Sport Sunscreen Spray SPF 100 Banana Boat Sunscreen SPF 100 Spray High SPF Sunscreen Water Resistant Sunscreen 6oz
- Price
- $10.29
- Rating
- 4.8/5
- Reviews
- 11,316
- Age
- 15y ago

La Roche-Posay Anthelios Melt-In Milk Sunscreen SPF 100 Sunscreen For Body & Face Broad Spectrum SPF + Antioxidants Oil Free For Sun Sensitive Skin Oxybenzone Free
- Price
- $24.87
- Rating
- 4.7/5
- Reviews
- 13,869
- Age
- 6y ago

Banana Boat Sport Ultra SPF 100 Sunscreen Lotion 4oz | Banana Boat Sunscreen Lotion SPF 100 4oz each Twin Pack
- Price
- $20.02
- Rating
- 4.6/5
- Reviews
- 2,045
- Age
- 16y ago
Trending
estimated 90-day click momentum
SPF 100 Face & Body Sunscreen Broad Spectrum Protection with Antioxidants Oil-Free & Non-Greasy Sun Screen Travel Size Sunblock Lightweight Daily Moisturizer for Sun Sensitive Skin 2 Pack AA
- Price
- $17.01
- Rating
- 3.7/5
- Reviews
- 21
- Age
- 3mo ago

2 Pack SPF 100+ Sunscreen For Outdoor Sport - Face & Body Lotion Broad Spectrum UVA/UVB PA+++ Water Resistant Soothing Daily Care 2 x 80g (160g Total)
- Price
- $15.45
- Rating
- 4.6/5
- Reviews
- 28
- Age
- 4mo ago

Coppertone SPORT Continuous Sunscreen Spray Broad Spectrum SPF 100 (5.5 Ounce) (Packaging may vary)
- Price
- $9.03
- Rating
- 4.4/5
- Reviews
- 5,397
- Age
- 8y ago

Neutrogena Beach Defense Sunscreen Lotion SPF 70 Broad Spectrum UVA UVB Protection Lightweight Water Resistant up to 80 Minutes Beach-Strength Sun Protection for Whole Family 6.7 fl oz
- Price
- $6.34
- Rating
- 4.7/5
- Reviews
- 23,856
- Age
- 13y ago

Banana Boat Sport Ultra SPF 100 Sunscreen Spray 6oz Sport Sunscreen Spray SPF 100 Banana Boat Sunscreen SPF 100 Spray High SPF Sunscreen Water Resistant Sunscreen 6oz
- Price
- $10.29
- Rating
- 4.8/5
- Reviews
- 11,316
- Age
- 15y ago
Newest
by launch date
SPF 100 Face & Body Sunscreen Broad Spectrum Protection with Antioxidants Oil-Free & Non-Greasy Sun Screen Travel Size Sunblock Lightweight Daily Moisturizer for Sun Sensitive Skin 2 Pack AA
- Price
- $17.01
- Rating
- 3.7/5
- Reviews
- 21
- Age
- 3mo ago

2 Pack SPF 100+ Sunscreen For Outdoor Sport - Face & Body Lotion Broad Spectrum UVA/UVB PA+++ Water Resistant Soothing Daily Care 2 x 80g (160g Total)
- Price
- $15.45
- Rating
- 4.6/5
- Reviews
- 28
- Age
- 4mo ago

Neutrogena Ultra Sheer Dry-Touch Sunscreen Lotion Max 100+ Broad Spectrum SPF 100 UVA/UVB Protection Lightweight Non-Greasy Sunscreen Oxybenzone-Free Antioxidant Travel Size 3 fl oz
- Price
- $11.31
- Rating
- 4.7/5
- Reviews
- 1,093
- Age
- 8mo ago

High Protection Sunscreen spf 100 for Face & Body Hydrating 2.12 OZ
- Price
- $9.60
- Rating
- 4.4/5
- Reviews
- 49
- Age
- 1y ago

RE:CIPE Infinite UV Shield Sunscreen - Revitalizing & Moisturizing Face Sunscreen with SPF 100 Broad Spectrum - No White Cast Lightweight Dry-Touch Lotion for All Skin Types - Korean Skin Care 1.69 oz
- Price
- $24.12
- Rating
- 4.1/5
- Reviews
- 135
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
134
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
62%
Top 20: 100%
Open market
4%
- Banana Boat29%
- Neutrogena26%
- Coppertone23%
- La Roche-Posay13%
- RE:CIPE2%
- Hawaiian Tropic2%
- Open — no brand owns it (3 brands, 4%)
Demand
Sunscreen Spf 100 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 8.4×
Search terms
Top Sunscreen Spf 100 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- spf 10098K/yr
- 100 spf sunscreen86K/yr
- sunscreen spf 10081K/yr
- spf 100 sunscreen82K/yr
- sunscreen 100 spf52K/yr
- sunblock spf 10047K/yr
- sun block spf 10036K/yr
- sun screen 100 spf46K/yr
- sunscreen 10025K/yr
- high spf sunscreen23K/yr
Reviews and returns
What reviews say buyers love and hate about Sunscreen Spf 100
We read the reviews and the return reasons for every product selling here.
“Super oily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sunscreen Spf 100 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









