Sunscreen Pump
MaybeAn estimated 0.7% of orders come back. But the top 5 brands take 100% of clicks, so Sunscreen Pump is a Maybe.
- Flapen Score
- 62 / 100Top 5% of 10,978 Beauty & Personal Care niches · +14 vs the category median of 4862
- Market size
- $781K/yr204K searches / yr
- 90-day growth
- +127.6%search demand this quarter
- Competition
- 71%top-5 click share · 5 brands · 37 sellers
Flapen Score
Sunscreen Pump against its category
The dotted line is the Beauty & Personal Care average. Past it, Sunscreen Pump is stronger. Inside it, weaker.
Market
The Sunscreen Pump market on Amazon at a glance
Shoppers on Amazon United States searched for Sunscreen Pump 204K times last year and spent an estimated $781K. All 5 brands take every click. Demand peaks in Feb–Mar–May–Jul. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 13.5% of those searches ended in a purchase.
Shoppers searched for this 204K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.5% of those searches ended in a purchase. Searches in the last 90 days moved +127.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $781K a year.
- Searches, last 12 months
- 204K
- Growth, 90 days vs prior 90
- +127.6%
- Conversion, latest week
- 13.5%
- Market size, estimated
- $781Ka year
- Peak month
- March8.1× the quietest month
- Top search term
- supergoop play62K searches a year
02 · Price
A sale here is worth $28.25.
Listings sell for $28.25 on average, from $10.83 to $55.65. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $28.25 that is $42K to $57K a year per listing.
- Average price
- $28.25inside the $15 to $100 sweet spot
- Price range
- $10.83–$55.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $42K–$57K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #129 within Sunscreens & Tanning Products. It carries 4,422 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 8.1%
- Average rank
- #129in Sunscreens & Tanning Products
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 4,422per listing
- Listings tracked
- 16
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Sunscreen Pump products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Supergoop! PLAY Everyday Lotion SPF 50 - Broad Spectrum Body & Face Sunscreen - Great for Active Days - Fast Absorbing Water & Sweat Resistant - 18 fl oz
- Price
- $55.65
- Rating
- 4.6/5
- Reviews
- 3,763
- Age
- 6y ago

Supergoop! PLAY Everyday Lotion SPF 50 - Broad Spectrum Body & Face Sunscreen - Great for Active Days - Fast Absorbing Water & Sweat Resistant - 5.5 fl oz
- Price
- $27.87
- Rating
- 4.6/5
- Reviews
- 5,630
- Age
- 6y ago

Supergoop! PLAY Everyday Lotion SPF 50 - Broad Spectrum Body & Face Sunscreen - Great for Active Days - Fast Absorbing Water & Sweat Resistant - 2.4 fl oz
- Price
- $19.63
- Rating
- 4.6/5
- Reviews
- 5,630
- Age
- 6y ago

Supergoop! PLAY Everyday SPF 30 Lotion 5.5 fl oz - Broad Spectrum Sunscreen - Water & Sweat Resistant Body & Face Sunscreen - Great for Active Days
- Price
- $28.85
- Rating
- 4.7/5
- Reviews
- 1,352
- Age
- 6y ago

Supergoop! PLAY Antioxidant Body Mist w/Vitamin C - 6 fl oz - SPF 50 PA++++ Broad Spectrum Sunscreen - Body Spray - Great for Active Days - Sunny Citrus
- Price
- $21.49
- Rating
- 4.6/5
- Reviews
- 2,326
- Age
- 6y ago
Trending
estimated 90-day click momentum
Supergoop! PLAY Antioxidant Body Mist w/Vitamin C - 6 fl oz - SPF 50 PA++++ Broad Spectrum Sunscreen - Body Spray - Great for Active Days - Whipped Coconut
- Price
- $20.28
- Rating
- 4.0/5
- Reviews
- 96
- Age
- 6mo ago

Supergoop! PLAY Everyday Face Lotion SPF 50 - Lightweight Non-Greasy Formula - Natural Finish - Fragrance Free - Water & Sweat Resistant - All Skin Types - 1.7 fl oz
- Price
- $15.88
- Rating
- 4.7/5
- Reviews
- 63
- Age
- 1y ago

Supergoop! PLAY Everyday Lotion SPF 50 Pump Refill Pouch - Broad Spectrum Body & Face Sunscreen - Great for Active Days - Fast Absorbing Water & Sweat Resistant - 18 fl oz
- Price
- $52.82
- Rating
- 4.6/5
- Reviews
- 5,630
- Age
- 1y ago

Supergoop! PLAY Antioxidant Body Mist w/Vitamin C - 6 fl oz - SPF 50 PA++++ Broad Spectrum Sunscreen - Body Spray - Great for Active Days - Sunny Citrus
- Price
- $21.49
- Rating
- 4.6/5
- Reviews
- 2,326
- Age
- 6y ago

Supergoop! PLAY Mineral Stick SPF 50 0.67 oz - On-the-Go Broad Spectrum Face Sunscreen - Water Resistant - Vegan
- Price
- $19.78
- Rating
- 4.3/5
- Reviews
- 236
- Age
- 3y ago
Newest
by launch date
Supergoop! PLAY Antioxidant Body Mist w/Vitamin C - 6 fl oz - SPF 50 PA++++ Broad Spectrum Sunscreen - Body Spray - Great for Active Days - Whipped Coconut
- Price
- $20.28
- Rating
- 4.0/5
- Reviews
- 96
- Age
- 6mo ago

Supergoop! PLAY Everyday Sunscreen Stick SPF 50 - Lightweight Non-Greasy Formula - Natural Finish - Fragrance Free - Water & Sweat Resistant - All Skin Types - 1.4 fl oz
- Price
- $21.36
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago

Supergoop! PLAY Everyday Face Lotion SPF 50 - Lightweight Non-Greasy Formula - Natural Finish - Fragrance Free - Water & Sweat Resistant - All Skin Types - 1.7 fl oz
- Price
- $15.88
- Rating
- 4.7/5
- Reviews
- 63
- Age
- 1y ago

Supergoop! PLAY Everyday Lotion SPF 50 Pump Refill Pouch - Broad Spectrum Body & Face Sunscreen - Great for Active Days - Fast Absorbing Water & Sweat Resistant - 18 fl oz
- Price
- $52.82
- Rating
- 4.6/5
- Reviews
- 5,630
- Age
- 1y ago

Vacation Classic SPF 50 Sunscreen Lotion 20 Fluid Ounces - Invisible No White Cast Water-Resistant Body Sunscreen Dermatologist-Tested Family Size Vegan
- Price
- $42.49
- Rating
- 4.4/5
- Reviews
- 631
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
37
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
71%
Top 20: 100%
Open market
0%
- Supergoop!87%
- Sun Bum6%
- Banana Boat4%
- VACATION1%
- Aveeno1%
- Open — no brand owns it (0%)
Demand
Sunscreen Pump search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, May, Jul · busiest ÷ quietest = 8.1×
Search terms
Top Sunscreen Pump search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- supergoop play62K/yr
- play sunscreen22K/yr
- supergoop play everyday lotion spf 5014K/yr
- supergoop play sunscreen16K/yr
- sunscreen pump12K/yr
- pump sunscreen9K/yr
- sunscreen pump bottle8K/yr
- supergoop body sunscreen11K/yr
- large sunscreen7K/yr
- super goop play6K/yr
Reviews and returns
What reviews say buyers love and hate about Sunscreen Pump
We read the reviews and the return reasons for every product selling here.
“Price too high”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sunscreen Pump questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









