Sunscreen No White Cast

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +10.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months

151K

Growth, 90 days vs prior 90

+10.2%

Conversion, latest week

3.5%

Market size, estimated

$98Ka year

Peak month

October1.6× the quietest month

Top search term

tone up cream77K searches a year

Listings sell for $18.45 on average, from $6.25 to $30.99. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $18.45 that is $2K to $5K a year per listing.

Average price

$18.45inside the $15 to $100 sweet spot

Price range

$6.25–$30.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

2.7%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #947 within Face. It carries 1,633 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

100%

Out of stock, average day

2.7%

Average rank

#947in Face

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

1,633per listing

Listings tracked

17

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

50 months