Sunday Riley

Shoppers searched for this 681K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.9M a year.

Searches, last 12 months

681K

Growth, 90 days vs prior 90

+12.7%

Conversion, latest week

7.0%

Market size, estimated

$2.9Ma year

Peak month

July2.8× the quietest month

Top search term

sunday riley413K searches a year

Listings sell for $60.60 on average, from $20.72 to $154.35. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At $60.60 that is $91K to $121K a year per listing.

Average price

$60.60inside the $15 to $100 sweet spot

Price range

$20.72–$154.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

1,500–2,000

Revenue per listing a year

$91K–$121K

Returns

1.5%of orders · Amazon United States median 2.1%

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #273 within Face Oil. It carries 1,833 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

38%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#273in Face Oil

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

1,833per listing

Listings tracked

24

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

69 months