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Sunburn Relief Spray

Maybe

Search demand grew +259.1% this quarter. But the top 5 products take 86% of clicks, so Sunburn Relief Spray is a Maybe.

Filters Trending
Flapen Score
53
53 / 100
Top 26% of 10,978 Beauty & Personal Care niches · +5 vs the category median of 48
Market size
$207K/yr107K searches / yr
90-day growth
+259.1%search demand this quarter
Competition
86%top-5 click share · 7 brands · 33 sellers

Flapen Score

Sunburn Relief Spray against its category

The dotted line is the Beauty & Personal Care average. Past it, Sunburn Relief Spray is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sunburn Relief Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Sunburn Relief Spray 107K times last year and spent an estimated $207K. The top 5 brands take 95% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

14.9% of searches ended in a purchase last week.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 14.9% of those searches ended in a purchase. Searches in the last 90 days moved +259.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $207K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
+259.1%
Conversion, latest week
14.9%
Market size, estimated
$207Ka year
Peak month
July15.2× the quietest month
Top search term
sunburn relief spray25K searches a year

02 · Price

A sale here is worth $13.03.

Listings sell for $13.03 on average, from $4.04 to $30.08. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $13.03 that is $20K to $26K a year per listing.

Average price
$13.03under the $15 to $100 sweet spot
Price range
$4.04–$30.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
$20K–$26K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #59 within Sunscreens & Tanning Products. It carries 3,393 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#59in Sunscreens & Tanning Products
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
3,393per listing
Listings tracked
9

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
63 months

Products

Top Sunburn Relief Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

$0$31K$62K$93K$124K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

33

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

2%

  • Solarcaine66%
  • Solar Recover11%
  • Sun Bum9%
  • Adisputent5%
  • Banana Boat4%
  • Amazon Basics3%
  • Open — no brand owns it (1 brand, 2%)

Demand

Sunburn Relief Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 15.2×

Search terms

Top Sunburn Relief Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sunburn relief spray25K/yr
  • solarcaine25K/yr
  • sunburn spray13K/yr
  • solarcaine spray20K/yr
  • solarcaine spray with lidocaine7K/yr
  • sun burn spray8K/yr
  • solarcaine gel5K/yr
  • solarcaine aloe vera gel with lidocaine5K/yr

Reviews and returns

What reviews say buyers love and hate about Sunburn Relief Spray

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Smell9%−0.02

just a little thrown off by the odor

had a funky smell after being on the skin for a while

Smells

Oily/Greasy8%−0.06

Super greasy

it's very oily on skin

AND - My bathroom floor/counter were greasy

Heating5%−0.03

Two; the oils in this product promote heat in sunburnt skin, not cool it down

My only concern is that the instructions say to store it at room temperature

It doesnt even feel cooling

Allergies5%

itchy neck rash after day two

Skin irritation

Contains Allergens

Value For Money5%

Felt it was on the costly size for the small amount you get

Great item,very high price on Amazon

Waste of money

Love

Quality-Overall12%+0.95

Excellent product

As good as name brand

Great product for years and still currently

Value For Money10%

Very affordable

GREAT PRICE

Worth the money

Efficiency9%+1.04

Works instantly

Works well

It helps

Smell8%−0.02

Light scent

Love the scent

has no noticeable scent

Pain Relief-Overall6%+0.52

It removes pain

also for it's pain relief

No co of pain

Return

0.3% Return rate 40% Fixable by listing

Size-Overall28%▄▇█▆▃▂
Leak-Proof12%▇█▃▅▃▅

will leak if you arent careful

leaked everywhere

half the bottle ended up covering other items because the lid popped off

Smell10%▁▄▂▄█▅

just a little thrown off by the odor

had a funky smell after being on the skin for a while

Smells

Functionality-Overall9%▆▁▃▂▄█
Value For Money7%█▁▂▂█▆

Felt it was on the costly size for the small amount you get

Great item,very high price on Amazon

Waste of money

FAQ

Common Sunburn Relief Spray questions

Answered from the same tracked data.