Sunband
FailShoppers spend an estimated $3K a year here, so Sunband is a Fail.
- Flapen Score
- 36 / 100Ranks 9,802 of 10,978 Beauty & Personal Care niches · −12 vs the category median of 4836
- Market size
- $3K/yr18K searches / yr
- 90-day growth
- +2.4%search demand this quarter
- Competition
- 83%top-5 click share · 10 brands · 14 sellers
Flapen Score
Sunband against its category
The dotted line is the Beauty & Personal Care average. Past it, Sunband is stronger. Inside it, weaker.
Market
The Sunband market on Amazon at a glance
Shoppers on Amazon United States searched for Sunband 18K times last year and spent an estimated $3K. The top 5 brands take 87% of clicks. Demand peaks in Aug. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.
- Searches, last 12 months
- 18K
- Growth, 90 days vs prior 90
- +2.4%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $3Ka year
- Peak month
- August1.7× the quietest month
- Top search term
- zazzy bandz11K searches a year
02 · Price
A sale here is worth $17.56.
Listings sell for $17.56 on average, from $8.89 to $33.24. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $17.56 that is $0 to $2K a year per listing.
- Average price
- $17.56inside the $15 to $100 sweet spot
- Price range
- $8.89–$33.24
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 3.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 22.7% of listings are out of stock. The average listing ranks #1,555 within Headbands. It carries 1,175 reviews at 3.79 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 82%
- Out of stock, average day
- 22.7%
- Average rank
- #1,555in Headbands
- Average rating
- 3.79 starsAmazon United States average 4.42 stars
- Average reviews
- 1,175per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Sunband products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
10 rising
Sellers
14
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
10%
- Brand 147%
- Brand 219%
- Brand 38%
- Brand 47%
- Brand 55%
- Brand 63%
- Open — no brand owns it (4 brands, 10%)
Demand
Sunband search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 1.7×
Search terms
Top Sunband search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- zazzy bandz11K/yr
- zazzy bandz headbands3K/yr
- zazzy headband979/yr
- zazzy1K/yr
- zazzy band563/yr
- zazzy bands514/yr
- sunband84/yr
- sun bands82/yr
- sunband headband42/yr
- sunbands47/yr
Reviews and returns
What reviews say buyers love and hate about Sunband
We read the reviews and the return reasons for every product selling here.
“Tight fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sunband questions
Answered from the same tracked data.









