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Sulphur Cream

Fail

Demand is soft, at -47.3% this quarter, so Sulphur Cream is a Fail.

Flapen Score
47
47 / 100
Ranks 5,544 of 10,978 Beauty & Personal Care niches · −1 vs the category median of 48
Market size
$218K/yr189K searches / yr
90-day growth
-47.3%search demand this quarter
Competition
72%top-5 click share · 13 brands · 43 sellers

Flapen Score

Sulphur Cream against its category

The dotted line is the Beauty & Personal Care average. Past it, Sulphur Cream is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sulphur Cream market on Amazon at a glance

Shoppers on Amazon United States searched for Sulphur Cream 189K times last year and spent an estimated $218K. The top 5 brands take 85% of clicks. Demand peaks in Feb–Mar. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -47.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $218K a year.

Searches, last 12 months
189K
Growth, 90 days vs prior 90
-47.3%
Conversion, latest week
6.9%
Market size, estimated
$218Ka year
Peak month
February3.7× the quietest month
Top search term
sulfur cream74K searches a year

02 · Price

A sale here is worth $16.63.

Listings sell for $16.63 on average, from $6.48 to $39.08. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $16.63 that is $12K to $17K a year per listing.

Average price
$16.63inside the $15 to $100 sweet spot
Price range
$6.48–$39.08
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
$12K–$17K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #564 within Facial Peels. It carries 1,295 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
3.6%
Average rank
#564in Facial Peels
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
1,295per listing
Listings tracked
16

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
85 months

Products

Top Sulphur Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

13 rising

Sellers

43

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

13%

  • Brand 159%
  • Brand 27%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (7 brands, 13%)

Demand

Sulphur Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KBlack Friday '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 3.7×

Search terms

Top Sulphur Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sulfur cream74K/yr
  • sulfur ointment53K/yr
  • sulphur cream13K/yr
  • sulfur cream perioral dermatitis9K/yr
  • sulphur ointment7K/yr
  • sulfur lotion7K/yr
  • sulfur cream for scabies7K/yr
  • sulfur face cream5K/yr
  • 10% sulfur ointment3K/yr
  • sulfur ointment for skin5K/yr

Reviews and returns

What reviews say buyers love and hate about Sulphur Cream

We read the reviews and the return reasons for every product selling here.

11%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Smell”
0.8%of orders come back
“Unpleasant smell”
A buyer, on “Smell”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Sulphur Cream questions

Answered from the same tracked data.