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sulfur mask

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 81Growth 8Conversion 92Competition 5Returns 96Price range 64Avg price 59Brand share 0Review moat 38Quality gap 63

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Conversion

Great11.3%

search→purchase rate — share of searches ending in a sale

Market size

Great$1.2M

$1.2M/yr · 802K searches

Price range

Good$9.06–$25.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good$13.05

avg listing price — sweet spot $15–$100

Review moat

Okay2,687.86

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-33.2%

90-day search growth — must beat 0% to launch

Competition

Bad94%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, sulfur mask is a $1.2M/yr Amazon United States market (802K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 47/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

sulfur mask market data

Units sold / yr
80K–100K
avg 10,000–12,500/product
Revenue / yr
$1.0M–$1.3M
units × avg price
Conversion rate
11.3%
Avg BSR
#134
Page quality
0%
Prime
100%
Sponsored
86%
Out of stock
0.0%
Avg brand age
72 months
Avg seller age
140 days

Competition & brand share

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

27

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • De La Cruz88%
  • The Ordinary6%
  • Kate Somerville3%
  • THAYERS3%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -33.2% search growth over the last 90 days.
35K25KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 4.1×

Top sulfur mask search terms

  • sulfur acne treatment150K/yr
  • sulfur mask120K/yr
  • de la cruz sulfur acne treatment130K/yr
  • sulfur cream74K/yr
  • sulfur spot treatment44K/yr
  • de la cruz sulfur ointment38K/yr
  • sulfur ointment53K/yr
  • sulfur face mask36K/yr
  • de la cruz25K/yr
  • sulphur acne treatment16K/yr
All search terms

Top sulfur mask products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$177K30%$354K45%$531K60%$708K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

What buyers say about sulfur mask

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall13%

“not as bad as many have described”

Smell9%

“no added fragrances”

Efficiency8%

“Very efficacious”

Value For Money8%

“affordable product”

Symptom Reduction8%

“Reduces my redness”

Moist/Dry7%

“Non-irritating, non-drying”

Suitability Combination Skin5%

“Has cleared up skin”

Allergies5%

“Effective for irritated skin”

Advertised Vs Actual Product4%

“Works as advertized”

Ease Of Application2%

“Its easy to apply”

What buyers complain about

Smell34%

“Smell bad”

Functionality-Overall11%

“I didnt see any results”

Allergies8%

“Irritating on sensitive skin”

Ease Of Use4%

“Hard to put on and stay on”

Skin Health4%

“made my face worse”

Moist/Dry3%

“It is a little drying”

Value For Money3%

“Its a little pricey”

Ease Of Cleaning2%

“Its super fine dust so expect it to be messy”

Texture/Consistency-Overall2%

“doesnt turn creamy at all”

Suitability Oily Skin1%

“I have oily skin”

Top return reasons

Functionality-Overall33%
Smell23%
Advertised Vs Actual Product8%
Size-Overall5%
Defective Material/Parts4%
Skin Health3%
Value For Money3%
Texture/Consistency-Overall3%
Product Condition3%
Suitability Combination Skin2%

Common questions

Is sulfur mask profitable to sell on Amazon United States?
The niche generates $1.2M/yr across 7 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -33.2%. Flapen's verdict: Skip it (47/100).
How competitive is the sulfur mask niche?
4 brands and 27 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in sulfur mask?
Top complaints mined from reviews: Smell, Functionality-Overall, Allergies. The return rate is 0.9%.
When does demand for sulfur mask peak?
Demand peaks in Jan–Feb–Dec; the busiest month runs 4.1× the quietest.
What does it cost to enter the sulfur mask niche?
Listings span $9.06–$25.69; the average listing price is $13.05 (sweet spot $15–$100). The average incumbent carries 2,688 reviews — the moat a new listing must climb.