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Sulfur 8 Shampoo

Fail

The top 5 brands take 100% of clicks, so Sulfur 8 Shampoo is a Fail.

Flapen Score
33
33 / 100
Ranks 10,341 of 10,978 Beauty & Personal Care niches · −15 vs the category median of 48
Market size
$64K/yr59K searches / yr
90-day growth
-7.6%search demand this quarter
Competition
87%top-5 click share · 5 brands · 95 sellers

Flapen Score

Sulfur 8 Shampoo against its category

The dotted line is the Beauty & Personal Care average. Past it, Sulfur 8 Shampoo is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sulfur 8 Shampoo market on Amazon at a glance

Shoppers on Amazon United States searched for Sulfur 8 Shampoo 59K times last year and spent an estimated $64K. All 5 brands take every click. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 9.6% of those searches ended in a purchase.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $64K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
-7.6%
Conversion, latest week
9.6%
Market size, estimated
$64Ka year
Top search term
sulfur 8 shampoo46K searches a year

02 · Price

A sale here is worth $11.24.

Listings sell for $11.24 on average, from $5.47 to $15.72. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $11.24 that is $3K to $6K a year per listing.

Average price
$11.24under the $15 to $100 sweet spot
Price range
$5.47–$15.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

27% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #2,486 within Shampoo & Conditioner Sets. It carries 11,599 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
27%
Prime listings
82%
Out of stock, average day
1.6%
Average rank
#2,486in Shampoo & Conditioner Sets
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
11,599per listing
Listings tracked
11

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
71 months

Products

Top Sulfur 8 Shampoo products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

95

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Brand 172%
  • Brand 214%
  • Brand 37%
  • Brand 44%
  • Brand 52%

Demand

Sulfur 8 Shampoo search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '26DecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.3× · 8 of 12 months tracked

Search terms

Top Sulfur 8 Shampoo search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sulfur 8 shampoo46K/yr
  • sulfur 8 shampoo and conditioner10K/yr
  • sulphur 8 shampoo4K/yr

Reviews and returns

What reviews say buyers love and hate about Sulfur 8 Shampoo

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Allergies”
0.5%of orders come back
“Or itchiness”
A buyer, on “Allergies”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Sulfur 8 Shampoo questions

Answered from the same tracked data.