sugar scrub for face
Skip itBrand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.84avg listing price — sweet spot $15–$100
Price range
Good$4.28–$41.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$222K$222K/yr · 165K searches
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+2.0%90-day search growth — must beat 0% to launch
Review moat
Bad10,035avg incumbent reviews — the moat a new listing must climb
Brand share
Bad93%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, sugar scrub for face is a $222K/yr Amazon United States market (165K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 47/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
sugar scrub for face market data
- Units sold / yr
- 10K–13K
- avg 500–750/product
- Revenue / yr
- $158K–$198K
- units × avg price
- Conversion rate
- 8.5%
- Avg BSR
- #230
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 73%
- Out of stock
- 9.4%
- Avg brand age
- 72 months
- Avg seller age
- 117 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
81
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
62%
Top 20: 98%
Open market
5%
- Tree Hut47%
- Palmer's24%
- TULA17%
- Brooklyn Botany4%
- IREV2%
- VITAMINS AND SEA BEAUTY1%
- Open — no brand owns it (5 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 89 weeks — +2.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top sugar scrub for face search terms
- tree hut face scrub37K/yr
- tula exfoliating face scrub13K/yr
- sugar scrub for face17K/yr
- mango body scrub8K/yr
- sugar face scrub14K/yr
- tula face scrub7K/yr
- face sugar scrub9K/yr
- palmers body scrub9K/yr
- palmers face scrub6K/yr
- tree hut sugar face scrub6K/yr
Top sugar scrub for face products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tree Hut Pineapple & Papaya Brightening Face Scrub | Deep Cleans Pores to Remove Dead Skin & Impurities | Nourishing Essential Body Care | 7.4 fl oz.
Tree Hut$14.344.6★485 rev
Tree Hut Mini Watermelon & Cactus Hydrating Face Scrub Deep Cleans Pores to Remove Dead Skin & Impurities Travel Size 3.4 fl oz.
Tree Hut$4.284.6★38 rev
Palmers Coconut Oil Formula Coconut Sugar Facial Scrub Exfoliator Face Scrub to Gently Exfoliate Away Dirt and Dead Skin Cells with Chamomile to Soften & Calm 3.17 Ounces (Pack of 1)
Palmer's$8.394.6★20,514 rev
Palmers Cocoa Butter Formula Exfoliating Body Scrub for Smooth Skin Skin Exfoliator for Women and Men 7.05 oz
Palmer's$8.264.5★2,811 rev
TULA Skincare So Polished Exfoliating Sugar Scrub Face Scrub for Dullness & Uneven Texture with Prebiotic Extracts & Papaya Fruit Enzymes 2.9 OZ
TULA$29.694.6★1,522 rev
Newest
by launch date
TULA Skin Care So Polished Exfoliating Body Scrub - Gently Exfoliates with Prebiotics Coconut Oil and Sugar for Reviving Exfoliation and Glow 0.44 lb
TULA$32.6335 rev
Tree Hut Mini Watermelon & Cactus Hydrating Face Scrub Deep Cleans Pores to Remove Dead Skin & Impurities Travel Size 3.4 fl oz.
Tree Hut$4.2838 rev
Dove Brown Sugar and Coconut Butter Body Scrub Exfoliates and Deeply Nourishes for Smooth Radiant Skin 15 oz
Dove$7.209,903 rev
Watermelon & Cactus Hydrating Face Scrub 1.5 fl oz Deep Pore Cleanser with AHA Exfoliates Skin & Impurities Vegan & Free of Parabens & Sulfates VitaBoost Loofah (Pack of 3 Watermelon & Cactus)
VitaBoost$41.7216 rev
Tree Hut Nourishing Banana & Oat Face Scrub | Deep Cleans Pores to Remove Dead Skin & Impurities | Nourishing Essential Body Care | 7.4 fl oz.
Tree Hut$17.4289 rev
Trending
90-day click momentumTULA Skin Care So Polished Exfoliating Body Scrub - Gently Exfoliates with Prebiotics Coconut Oil and Sugar for Reviving Exfoliation and Glow 0.44 lb
TULA$32.634.5★
Tree Hut Mini Watermelon & Cactus Hydrating Face Scrub Deep Cleans Pores to Remove Dead Skin & Impurities Travel Size 3.4 fl oz.
Tree Hut$4.284.6★
Gentle & Brightening Face Scrub with Sea Salt & Coconut Exfoliates Hydrates & Reduces Blemishes Balancing Facial Cleanser for All Skin Types 5.1 fl oz
VITAMINS AND SEA BEAUTY$9.234.6★
TULA Skincare Cult Classic Purifying Face Cleanser Daily Wash for Pores & Skin Balance with Prebiotic Extracts Antioxidants & Turmeric Deep Cleansing Formula 6.7 FL OZ
TULA$27.594.7★
TULA Skin Care So Poreless Exfoliating Blackhead Scrub - Powerful and Gentle Exfoliation Refreshing and Smoothing Contains prebiotic Extracts Volcanic Sand Pink Salt and Witch Hazel 2.89 oz.
TULA$29.464.5★
What buyers say about sugar scrub for face
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing scent”
“Soft and smooth”
“cleans so well”
“The exfolaint quality is great”
“Good for sensitive skin”
“great exfoliation, good for sensitive skin”
“moisturizes as advertised”
“Reasonable price”
“Facial cleanser”
“Make your skin glow”
What buyers complain about
“Smell is odd”
“It is dry”
“Too small”
“Way overpriced”
“caused a serious rash”
“also messy”
“It doesnt work very well”
“Hard as a rock”
“its horrible on my skin”
“Texture was weird”
Top return reasons
Common questions
- Is sugar scrub for face profitable to sell on Amazon United States?
- The niche generates $222K/yr across 22 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +2.0%. Flapen's verdict: Skip it (47/100).
- How competitive is the sugar scrub for face niche?
- 11 brands and 81 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in sugar scrub for face?
- Top complaints mined from reviews: Smell, Moist/Dry, Size-Overall. The return rate is 0.6%.
- When does demand for sugar scrub for face peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the sugar scrub for face niche?
- Listings span $4.28–$41.72; the average listing price is $15.84 (sweet spot $15–$100). The average incumbent carries 10,035 reviews — the moat a new listing must climb.