Stretch Mark Cover Up
MaybeShoppers spend an estimated $3.2M a year here. But the top 5 brands take 100% of clicks, so Stretch Mark Cover Up is a Maybe.
- Flapen Score
- 59 / 100Top 10% of 10,978 Beauty & Personal Care niches · +11 vs the category median of 4859
- Market size
- $3.2M/yr2.1M searches / yr
- 90-day growth
- +94.1%search demand this quarter
- Competition
- 86%top-5 click share · 4 brands · 10 sellers
Flapen Score
Stretch Mark Cover Up against its category
The dotted line is the Beauty & Personal Care average. Past it, Stretch Mark Cover Up is stronger. Inside it, weaker.
Market
The Stretch Mark Cover Up market on Amazon at a glance
Shoppers on Amazon United States searched for Stretch Mark Cover Up 2.1M times last year and spent an estimated $3.2M. All 4 brands take every click. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +94.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.2M a year.
- Searches, last 12 months
- 2.1M
- Growth, 90 days vs prior 90
- +94.1%
- Conversion, latest week
- 3.1%
- Market size, estimated
- $3.2Ma year
- Peak month
- May7.3× the quietest month
- Top search term
- westmore beauty body coverage perfector976K searches a year
02 · Price
A sale here is worth $48.95.
Listings sell for $48.95 on average, from $13.00 to $97.87. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 6,000 to 8,000 of them. At $48.95 that is $294K to $392K a year per listing.
- Average price
- $48.95inside the $15 to $100 sweet spot
- Price range
- $13.00–$97.87
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 6,000–8,000
- Revenue per listing a year
- $294K–$392K
- Returns
- 2.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Body. It carries 2,791 reviews at 4.11 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #13in Body
- Average rating
- 4.11 starsAmazon United States average 4.42 stars
- Average reviews
- 2,791per listing
- Listings tracked
- 9
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Stretch Mark Cover Up products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Westmore Beauty Body Coverage Perfector Waterproof Leg & Body Makeup/Bronzer For Women - Best Tattoo Cover Up Makeup & Tattoo Concealer - 3.5 Oz Natural Radiance
- Price
- $46.89
- Rating
- 4.0/5
- Reviews
- 4,904
- Age
- 8y ago

Westmore Beauty Body Coverage Perfector x Blend & Blur Body Brush Kabuki Brush - Waterproof Leg & Body Makeup - Tattoo Cover Up Makeup - 7 Oz Natural Radiance
- Price
- $94.34
- Rating
- 4.0/5
- Reviews
- 273
- Age
- 1y ago

Westmore Beauty Body Coverage Perfector x Blend & Blur Body Brush Kabuki Brush - Waterproof Leg & Body Makeup - Tattoo Cover Up Makeup - 7 Oz Golden Radiance
- Price
- $97.87
- Rating
- 4.0/5
- Reviews
- 273
- Age
- 1y ago

Westmore Beauty Body Coverage Perfector Waterproof Leg & Body Makeup/Bronzer For Women - Best Tattoo Cover Up Makeup & Tattoo Concealer - 3.5 Oz Bronze Radiance
- Price
- $47.40
- Rating
- 4.0/5
- Reviews
- 1,391
- Age
- 8y ago

Dermablend Leg and Body Makeup Foundation with SPF 25 20N Light Natural 3.4 Fl. Oz.
- Price
- $34.25
- Rating
- 4.0/5
- Reviews
- 13,734
- Age
- 9y ago
Trending
estimated 90-day click momentum
Westmore Beauty Body Coverage Perfector x Blend & Blur Body Brush Kabuki Brush - Waterproof Leg & Body Makeup - Tattoo Cover Up Makeup - 7 Oz Golden Radiance
- Price
- $97.87
- Rating
- 4.0/5
- Reviews
- 273
- Age
- 1y ago

Westmore Beauty Body Coverage Perfector Waterproof Leg & Body Makeup/Bronzer For Women - Best Tattoo Cover Up Makeup & Tattoo Concealer - 3.5 Oz Light Radiance
- Price
- $46.60
- Rating
- 3.8/5
- Reviews
- 372
- Age
- 4y ago

Westmore Beauty Body Coverage Perfector Waterproof Leg & Body Makeup/Bronzer For Women - Best Tattoo Cover Up Makeup & Tattoo Concealer - 3.5 Oz Golden Radiance
- Price
- $46.90
- Rating
- 3.9/5
- Reviews
- 2,028
- Age
- 8y ago

Westmore Beauty Body Coverage Perfector Waterproof Leg & Body Makeup/Bronzer For Women - Best Tattoo Cover Up Makeup & Tattoo Concealer - 3.5 Oz Bronze Radiance
- Price
- $47.40
- Rating
- 4.0/5
- Reviews
- 1,391
- Age
- 8y ago

Westmore Beauty Body Coverage Perfector x Blend & Blur Body Brush Kabuki Brush - Waterproof Leg & Body Makeup - Tattoo Cover Up Makeup - 7 Oz Natural Radiance
- Price
- $94.34
- Rating
- 4.0/5
- Reviews
- 273
- Age
- 1y ago
Newest
by launch date
Extra Large Body Makeup Brush For Self Tanner Leg Makeup &Bronzer Blend 4inch Wide-headed Kabuki Brush Provides More Even &Pretty Application Sunscreen Face& Back Makeup Brush Wet&Dry Use- Purple
- Price
- $13.32
- Rating
- 4.7/5
- Reviews
- 591
- Age
- 1y ago

Blend & Blur Extra Large Body Makeup Brush for Self Tanner Leg Makeup & Bronzer Self Tan Applicator 3.2inch Wide Round Head Kabuki Brush For Application with Drawstring Bag (Purple)
- Price
- $13.00
- Rating
- 4.6/5
- Reviews
- 1,550
- Age
- 1y ago

Westmore Beauty Body Coverage Perfector x Blend & Blur Body Brush Kabuki Brush - Waterproof Leg & Body Makeup - Tattoo Cover Up Makeup - 7 Oz Natural Radiance
- Price
- $94.34
- Rating
- 4.0/5
- Reviews
- 273
- Age
- 1y ago

Westmore Beauty Body Coverage Perfector x Blend & Blur Body Brush Kabuki Brush - Waterproof Leg & Body Makeup - Tattoo Cover Up Makeup - 7 Oz Golden Radiance
- Price
- $97.87
- Rating
- 4.0/5
- Reviews
- 273
- Age
- 1y ago

Westmore Beauty Body Coverage Perfector Waterproof Leg & Body Makeup/Bronzer For Women - Best Tattoo Cover Up Makeup & Tattoo Concealer - 3.5 Oz Light Radiance
- Price
- $46.60
- Rating
- 3.8/5
- Reviews
- 372
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 86% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
10
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
86%
Top 20: 100%
Open market
0%
- Westmore Beauty88%
- Dermablend5%
- BABYSHEEP3%
- EOICCEOH3%
Demand
Stretch Mark Cover Up search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 7.3×
Search terms
Top Stretch Mark Cover Up search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- westmore beauty body coverage perfector976K/yr
- westmore beauty285K/yr
- dermablend270K/yr
- dermablend leg and body makeup113K/yr
- westmore beauty body coverage82K/yr
- body coverage perfector72K/yr
- westmore body coverage perfector53K/yr
- body coverage perfector waterproof47K/yr
- westmore36K/yr
- dermablend foundation66K/yr
Reviews and returns
What reviews say buyers love and hate about Stretch Mark Cover Up
We read the reviews and the return reasons for every product selling here.
“No coverage”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stretch Mark Cover Up questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









