Strawberry Shampoo and Conditioner

Shoppers searched for this 696K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $426K a year.

Searches, last 12 months

696K

Growth, 90 days vs prior 90

+3.6%

Conversion, latest week

7.3%

Market size, estimated

$426Ka year

Peak month

September2.2× the quietest month

Top search term

creme of nature181K searches a year

Listings sell for $8.35 on average, from $5.19 to $14.08. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At $8.35 that is $17K to $21K a year per listing.

Average price

$8.35under the $15 to $100 sweet spot

Price range

$5.19–$14.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

2,000–2,500

Revenue per listing a year

$17K–$21K

Returns

0.5%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #499 within Conditioners. It carries 5,481 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

100%

Out of stock, average day

1.6%

Average rank

#499in Conditioners

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

5,481per listing

Listings tracked

29

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

75 months