Strawberry Perfume

Shoppers searched for this 638K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $407K a year.

Searches, last 12 months

638K

Growth, 90 days vs prior 90

-19.5%

Conversion, latest week

2.9%

Market size, estimated

$407Ka year

Peak month

December2.3× the quietest month

Top search term

strawberry perfume268K searches a year

Listings sell for $22.27 on average, from $5.11 to $91.93. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $22.27 that is $6K to $11K a year per listing.

Average price

$22.27inside the $15 to $100 sweet spot

Price range

$5.11–$91.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$6K–$11K

Returns

0.1%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #449 within Women's. It carries 1,487 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

97%

Out of stock, average day

5.9%

Average rank

#449in Women's

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

1,487per listing

Listings tracked

31

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

6Amazon's first-year sales bar

Average brand age

50 months