strawberry body oil
Skip itA small market ($52K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good$13.83avg listing price — sweet spot $15–$100
Price range
Good$5.08–$29.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Growth
Okay+0.6%90-day search growth — must beat 0% to launch
Review moat
Bad4,611avg incumbent reviews — the moat a new listing must climb
Market size
Bad$52K$52K/yr · 129K searches
According to Flapen's Amazon United States niche tracking, strawberry body oil is a $52K/yr Amazon United States market (129K searches/yr). The top 5 brands hold 70% of demand. Verdict: Skip it — 49/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
strawberry body oil market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $41K–$55K
- units × avg price
- Conversion rate
- 2.9%
- Avg BSR
- #1,832
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 92%
- Out of stock
- 8.2%
- Avg brand age
- 42 months
- Avg seller age
- 128 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
19 falling
Sellers
53
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
52%
Top 20: 93%
Open market
27%
- Soothing House38%
- eos12%
- MR.A10%
- OUPEICHARM6%
- Victoria's Secret5%
- Fiorland3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.6% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top strawberry body oil search terms
- strawberry body oil78K/yr
- soothing house body oil20K/yr
- body oil strawberry9K/yr
- strawberry marshmallow body oil7K/yr
- strawberry shortcake body oil9K/yr
- soothing house3K/yr
- strawberry shortcake oil3K/yr
Top strawberry body oil products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Soothing House Strawberry Shortcake Body Oil: Moisturizing Body Oil for Soft Glowing Skin with Almond & Jojoba Oil (4 fl oz)
Soothing House$18.504.1★577 rev
MR.A 2 Pack Strawberry Body Oil Juice Scented Vitamin E Body Oil after Shower Strawberry Shortcake Body Moisturizer Bath Oil for Dry Skin Guasha Oil with Guasha Tool
MR.A$9.824.0★426 rev
Soothing House Warm Vanilla Bean Body Oil - Moisturizing Body Oil for Soft Glowing Skin with Almond & Jojoba Oil (4 fl oz)
Soothing House$18.634.4★232 rev
eos Cashmere Body Mist Strawberry Dream Body Spray for Women Strawberry Perfume Hair Mist Moisturizing Hyaluronic Acid Glycerin Vegan Cruelty-free 6 fl oz
eos$12.624.7★717 rev
Victorias Secret PINK Highlighting Body Oil Juicy Strawberry 8 fl oz Limited Edition
Victoria's Secret$21.744.7★17 rev
Newest
by launch date
Revivix Strawberry Marshmallow Fragrance Oil - Moisturizing Nourishing Body Oil Sweet Aromatherapy Care for Dry Skin Daily Hydrating Skin Care Essential with Delicate Scent (1pcs)
Revivix$10.742 rev
eos Cashmere Body Mist Strawberry Dream Body Spray for Women Strawberry Perfume Hair Mist Moisturizing Hyaluronic Acid Glycerin Vegan Cruelty-free 6 fl oz
eos$12.62717 rev
Victorias Secret PINK Highlighting Body Oil Juicy Strawberry 8 fl oz Limited Edition
Victoria's Secret$21.7417 rev
OUPEICHARM Strawberry Body Oil for Women Men Moisturizing Strawberry Oil Skincare for Face Body Hydrating Nourishing Soft for All Skin Type(60ml)
OUPEICHARM$6.9016 rev
Body oil designed for Deep Hydration to nourish protect and rejuvenate the skin while leaving it with a soft radiant glow and a strawberry scent long -lasting fragrance jojoba oil and more 6.76oz
BE BEAUTIFUL EXTENSIONS$23.5917 rev
Trending
90-day click momentumRevivix Strawberry Marshmallow Fragrance Oil - Moisturizing Nourishing Body Oil Sweet Aromatherapy Care for Dry Skin Daily Hydrating Skin Care Essential with Delicate Scent (1pcs)
Revivix$10.741.0★
Fiorland Handcrafted Body Oil Warm Vanilla Bean Strawberry 120ml 1PC
Fiorland$7.504.0★
Palmers Cocoa Butter Formula Body Oil Moisture Drenching Tahitian Vanilla 6.5 Oz 72Hr Hydration with Shea Butter & Vitamin E for Softer Skin Protects & Soothes Dryness Dermatologist Approved
Palmer's$13.614.7★
eos Cashmere Body Mist Strawberry Dream Body Spray for Women Strawberry Perfume Hair Mist Moisturizing Hyaluronic Acid Glycerin Vegan Cruelty-free 6 fl oz
eos$12.624.7★
2 Packs Yoni Oil for Women Natural Feminine Oil Ph Balanced for Women Eliminates Odor and Soothes 100% Natural Feminine Deodorant Made with Strawberry Oils (1 fl oz/30 ml)
Wovarkie$9.014.3★
What buyers say about strawberry body oil
What buyers praise and complain about, mined from review topics.What buyers love
“light scent”
“Great Moisturizer”
“makes my skin so soft”
“Excellent Product”
“Good deal”
“Absorbs very nicely”
“No more dry skin”
“absorbs well without feeling greasy”
“This is good for your skin”
“lasts all day”
What buyers complain about
“Scent doesn't last long”
“Doesn't hydrate”
“Its of course greasy”
“doesnt last more than 2 hrs”
“Leaked out entirely”
“Waste of Money”
“Much smaller”
“Allergic reaction”
“Pump broken”
“or whether there is some sort of quality control or fulfilment issue”
Top return reasons
Common questions
- Is strawberry body oil profitable to sell on Amazon United States?
- The niche generates $52K/yr across 25 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is +0.6%. Flapen's verdict: Skip it (49/100).
- How competitive is the strawberry body oil niche?
- 19 brands and 53 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 70% of demand.
- What do buyers complain about in strawberry body oil?
- Top complaints mined from reviews: Smell, Moist/Dry, Oily/Greasy. The return rate is 0.6%.
- When does demand for strawberry body oil peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the strawberry body oil niche?
- Listings span $5.08–$29.97; the average listing price is $13.83 (sweet spot $15–$100). The average incumbent carries 4,611 reviews — the moat a new listing must climb.