Straight

Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.

Searches, last 12 months

188K

Growth, 90 days vs prior 90

-24.0%

Conversion, latest week

0.1%

Market size, estimated

$5Ka year

Peak month

January1.7× the quietest month

Top search term

straight82K searches a year

Listings sell for $43.36 on average, from $9.54 to $112.62. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 100 to 250 of them. At $43.36 that is $4K to $11K a year per listing.

Average price

$43.36inside the $15 to $100 sweet spot

Price range

$9.54–$112.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

100–250

Revenue per listing a year

$4K–$11K

Returns

2.9%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #303 within Creams & Lotions. It carries 6,209 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#303in Creams & Lotions

Average rating

4.12 starsAmazon United States average 4.42 stars

Average reviews

6,209per listing

Listings tracked

16

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

41 months